{"id":195545,"date":"2025-04-20T23:33:50","date_gmt":"2025-04-20T23:33:50","guid":{"rendered":"https:\/\/peraltafinancing.com\/business\/legal\/4-essential-steps-s-to-drive-your-business-in-2023\/"},"modified":"2025-04-20T23:33:50","modified_gmt":"2025-04-20T23:33:50","slug":"4-essential-steps-s-to-drive-your-business-in-2023","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=195545","title":{"rendered":"4 Essential Steps s to drive your business in 2023"},"content":{"rendered":"<p> <br \/>\n<br \/><img decoding=\"async\" src=\"https:\/\/irp.cdn-website.com\/fbf0eee4\/dms3rep\/multi\/Partners-working-together-Clients-Strategy-2cb42c1c.jpg\" \/><\/p>\n<p><h3 class=\"text-align-left size-16 m-size-16\"><span class=\"font-size-16 m-font-size-16\" style=\"font-weight: normal; font-style: normal; display: initial; text-decoration: underline;\"><span style=\"font-weight: normal; font-style: normal; display: initial; text-decoration: underline;\" class=\"font-size-16 m-font-size-16\" m-font-size-set=\"true\">With reliable data, better understanding, empathy and an appetite to deliver more value<\/span><br \/>\n<\/span><\/h3>\n<\/p>\n<div data-element-type=\"paragraph\" id=\"1250789679\" style=\"transition: none 0s ease 0s; display: block;\" data-version=\"5\">\n<p style=\"direction: ltr; line-height: 1.5;\" class=\"m-size-13 size-16\"><span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\">There has never been a time quite like now, when feeling and showing empathy with clients, understanding their changing expectations and finding new ways of delivering better value to them has been so critical. \u00a0Read more below about these 4 essential initiatives:<\/span><\/p>\n<ol class=\"defaultList\">\n<li style=\"direction: ltr; line-height: 1.5;\" class=\"m-size-13 size-16\"><span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\">The right strategy, made tangible and shared in context, with coherent plans and visual measures.<\/span><\/li>\n<li style=\"direction: ltr; line-height: 1.5;\" class=\"m-size-13 size-16\"><span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\">Reliable data and tools &#8211; onboarding, always-on listening, automated capture and enrichment.\u00a0<\/span><\/li>\n<li style=\"direction: ltr; line-height: 1.5;\" class=\"m-size-13 size-16\"><span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\">The right mindset and skills &#8211; Agile, O-shaped, Project Management.<\/span><\/li>\n<li style=\"direction: ltr; line-height: 1.5;\" class=\"m-size-13 size-16\"><span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\">Structured, responsive persistence to constantly develop more value in relationships.<\/span><\/li>\n<\/ol>\n<p class=\"text-align-left m-size-13 size-16\"><span style=\"text-decoration: underline; font-weight: 900; display: initial;\" class=\"font-size-16 m-font-size-13\" m-font-size-set=\"true\">KEY CHALLENGES<\/span><span single-space=\"true\" class=\"font-size-16 m-font-size-13\" style=\"font-weight: 900; display: initial;\"> <span style=\"font-weight: 900; display: initial;\" class=\"font-size-16 m-font-size-13\"\/><br \/>\n<\/span><\/p>\n<ul class=\"defaultList\">\n<li class=\"m-size-13 size-16\" style=\"line-height: 1.5;\"><span class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\" style=\"display: initial;\">Too many firms<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\" m-font-size-set=\"true\">still struggle to make enough time for contact with enough clients<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\" m-font-size-set=\"true\">.<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"><br \/><\/span><\/li>\n<li class=\"m-size-13 size-16\" style=\"line-height: 1.5;\"><span class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\" style=\"display: initial;\">Lawyers struggle too often to<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\" m-font-size-set=\"true\">establish enough meaningful empathy with business clients<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\" m-font-size-set=\"true\">.<br \/><\/span><\/li>\n<li class=\"m-size-13 size-16\" style=\"line-height: 1.5;\"><span class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\" style=\"display: initial;\">Not a surprise as they<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\" m-font-size-set=\"true\">often don&#8217;t have the right, reliable and complete ammunition to work with.<\/span><span class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\" style=\"display: initial;\"><br \/><\/span><\/li>\n<li class=\"m-size-13 size-16\" style=\"line-height: 1.5;\"><span class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\" style=\"display: initial;\">Client contact and<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\" m-font-size-set=\"true\">relationship data<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\" m-font-size-set=\"true\">held most firms is<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\" m-font-size-set=\"true\">unreliable, not trusted and not used.<\/span><span class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\" style=\"display: initial;\"><br \/><\/span><\/li>\n<li class=\"m-size-13 size-16\" style=\"line-height: 1.5;\"><span class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\" style=\"display: initial;\">Most lawyers are<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\" m-font-size-set=\"true\">fearful of exposing their emotions<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\" m-font-size-set=\"true\">and don&#8217;t feel the need\/confidence to do it.<br \/><\/span><\/li>\n<li class=\"m-size-13 size-16\" style=\"line-height: 1.5;\"><span class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\" style=\"display: initial;\">Talking about the<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\" m-font-size-set=\"true\">transaction in hand is the easiest option<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\" m-font-size-set=\"true\">&#8211; and most lawyers will focus time there.<br \/><\/span><\/li>\n<li class=\"m-size-13 size-16\" style=\"line-height: 1.5;\"><span class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\" style=\"display: initial;\">It&#8217;s difficult to be confident about talking more widely, when<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\" m-font-size-set=\"true\">background information is not available<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\" m-font-size-set=\"true\">.<br \/><\/span><\/li>\n<li class=\"m-size-13 size-16\" style=\"line-height: 1.5;\"><span style=\"display: initial; font-style: italic;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">Few lawyers yet feel comfortable exploring use of technology<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span style=\"display: initial;\" class=\"m-font-size-13 font-size-16\"\/><br \/>\n<\/span><span style=\"display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">with clients &#8211; with many new options to explore.<br \/><\/span><\/li>\n<li class=\"m-size-13 size-16\" style=\"line-height: 1.5;\"><span class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\" style=\"display: initial;\">Lawyers<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\" m-font-size-set=\"true\">rewarded on billing figures based on time<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\" m-font-size-set=\"true\">, struggle to commit time to anything else anyway.<\/span><\/li>\n<\/ul>\n<p class=\"m-size-14 text-align-left size-16\"><span style=\"text-decoration: underline; font-weight: 900; display: initial;\" class=\"m-font-size-14 font-size-16\" m-font-size-set=\"true\">WHAT TO DO FROM HERE?<\/span><\/p>\n<p class=\"m-size-13 text-align-left size-16\" style=\"line-height: 1.5;\"><span style=\"color: rgb(120, 11, 11); text-decoration: underline; font-weight: bold; display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">1]<\/span><span style=\"color: rgb(120, 11, 11); display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">\u00a0<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"color: rgb(120, 11, 11); display: initial;\"> <span style=\"color: rgb(120, 11, 11); display: initial;\" class=\"m-font-size-13 font-size-16\"\/><br \/>\n<\/span><span style=\"display: initial; font-weight: bold;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">Agree and communicate a coherent strategy and business development objectives<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span style=\"display: initial;\" class=\"m-font-size-13 font-size-16\"\/><br \/>\n<\/span><span style=\"display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">for the practice that &#8211; at least &#8211; the leaders are determined to commit to and drive with persistence for the next 3 years.\u00a0 Share an understanding of why that matters and the kind of culture you want to see here in 3 years&#8217; time. Use visual dashboards to constantly display, share and discuss performance on the key measures adopted to evaluate and drive performance.<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span style=\"display: initial;\" class=\"m-font-size-13 font-size-16\"\/><br \/>\n<\/span><\/p>\n<p class=\"text-align-left m-size-13 size-16\" style=\"line-height: 1.5;\"><span class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\" style=\"display: initial;\"><br \/><\/span><span class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\" style=\"display: initial; font-style: italic;\">We work objectively alongside your leadership team to research, evaluate opportunities and challenges, add new thinking to challenge established perceptions and test plans to bring this together, with the benefit of our experience of lawyers and the wider market for legal services.<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\"\/><br \/>\n<\/span><span style=\"display: initial;\"><br \/><\/span><\/p>\n<p class=\"m-size-13 text-align-left size-16\" style=\"line-height: 1.5;\"><span style=\"color: rgb(120, 11, 11); text-decoration: underline; font-weight: bold; display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">2]<\/span><span style=\"font-weight: bold; display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">\u00a0 Use reliable up-to-date data without the need for lawyers to do anything<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"font-weight: bold; display: initial;\"> <span style=\"font-weight: bold; display: initial;\" class=\"m-font-size-13 font-size-16\"\/><br \/>\n<\/span><span style=\"display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">more than they do now to get it.\u00a0 Take advantage of automation to capture and enrich data on clients, introducers and prospects as your people work &#8211; to populate CRM,\u00a0 evaluate &#8220;always-on&#8221; client feedback, prompting pro-active engagement &#8211; compiling it all centrally for everyone to see and use, all the time.<\/span><\/p>\n<p class=\"text-align-left m-size-13 size-16\" style=\"line-height: 1.5;\"><span style=\"font-style: italic; display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">We can help you find and implement the right solution for your practice, taking account of your objectives and systems already in place.<\/span><span style=\"display: initial;\"><br \/><\/span><\/p>\n<p class=\"text-align-left m-size-13 size-16\" style=\"line-height: 1.5;\"><span style=\"color: rgb(120, 11, 11); text-decoration: underline; font-weight: bold; display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">3]<\/span><span style=\"font-weight: bold; display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">\u00a0 Equip your lawyers and others with a different understanding<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span style=\"display: initial;\" class=\"m-font-size-13 font-size-16\"\/><br \/>\n<\/span><span style=\"display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">of what a client relationships should feel like, identifying the current gaps, failings and opportunities &#8211; where the strongest ammunition comes from the clients themselves.\u00a0 Provide new skills to support more effective listening and engagement with clients.\u00a0 Develop a better understanding of project management and what &#8220;agile&#8221; means in all areas of the business, from management projects to handling the legal work &#8211; and the tools (<\/span><a href=\"https:\/\/www.cartonconsultants.com\/make-the-most-of-microsoft-365-and-teams-professional-services\" runtime_url=\"https:\/\/www.cartonconsultants.com\/make-the-most-of-microsoft-365-and-teams-professional-services\" type=\"page\" m-font-size-set=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\">much of it available within Microsoft 365<\/a><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial;\" m-font-size-set=\"true\">&#8211; from simple to complex) that are available to support that.\u00a0 Engage clients more to make use their input more on how to develop services that give them more of what they value.<\/span><\/p>\n<p class=\"text-align-left m-size-13 size-16\" style=\"line-height: 1.5;\"><span style=\"font-style: italic; display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">You can tap into<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"font-style: italic; display: initial;\"> <span style=\"font-style: italic; display: initial;\" class=\"m-font-size-13 font-size-16\"\/><br \/>\n<\/span><a href=\"https:\/\/www.cartonconsultants.com\/listening-to-clients-law-firms-and-legal-practice\" runtime_url=\"https:\/\/www.cartonconsultants.com\/listening-to-clients-law-firms-and-legal-practice\" type=\"page\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\" style=\"display: initial;\">our experience of listening to clients<\/a><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\" m-font-size-set=\"true\">to take you through an independent exercise, listening to a selection of your clients to identify opportunities, trends and gaps. Then feed this back to your people as part of your initiatives to develop and embed the culture you want at your practice.<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-style: italic;\"\/><br \/>\n<\/span><span style=\"display: initial;\"><br \/><\/span><\/p>\n<p class=\"m-size-13 text-align-left size-16\" style=\"line-height: 1.5;\"><span style=\"color: rgb(120, 11, 11); text-decoration: underline; font-weight: bold; display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">4]<\/span><span style=\"font-weight: bold; display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">\u00a0 Get pro-active, persistent and structured<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\"> <span style=\"display: initial;\" class=\"m-font-size-13 font-size-16\"\/><br \/>\n<\/span><span style=\"display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">in managing client relationships with this reliable data (captured automatically) and a very different attitude amongst lawyers with a better understanding of what good client relationships look like.\u00a0 There is an opportunity to take advantage of the clear imperative now to develop new, innovative, probably more collaborative and tech-supported services that can deliver more value for clients, more cost-effectively for you.<\/span><\/p>\n<p class=\"text-align-left m-size-13 size-16\" style=\"line-height: 1.5;\"><span style=\"font-style: italic; display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">We can help you to define, communicate and implement your marketing strategy with clear shared objectives that lawyers (with the tools and skills made tangible for the first time) can support.\u00a0 With an effective approach to managing your client relationships and adoption of more digital marketing tools, you can segment both clients and prospects to communicate more meaningfully with them in the background &#8211; supporting the up front work of lawyers and others.<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"font-style: italic; display: initial;\"> <span style=\"font-style: italic; display: initial;\" class=\"m-font-size-13 font-size-16\"\/><br \/>\n<\/span><span style=\"display: initial;\"><br \/><\/span><\/p>\n<p class=\"m-size-13 text-align-left size-16\" style=\"line-height: 1.5;\"><span style=\"text-decoration: underline; font-weight: 900; display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">TALK TO US NOW<\/span><\/p>\n<p class=\"m-size-13 text-align-left size-16\" style=\"line-height: 1.5;\"><span style=\"font-weight: bold; display: initial;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">TO FIND OUT MORE about our approach and the tools we use to help you down this path, contact<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"font-weight: bold; display: initial;\"> <span style=\"font-weight: bold; display: initial;\" class=\"m-font-size-13 font-size-16\"\/><br \/>\n<\/span><a href=\"https:\/\/www.cartonconsultants.com\/allan-carton-business-development-for-lawyers-professional-services\" runtime_url=\"https:\/\/www.cartonconsultants.com\/allan-carton-business-development-for-lawyers-professional-services\" type=\"page\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\" style=\"display: initial;\">Allan Carto<\/a><span m-font-size-set=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial;\">n<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-weight: bold;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-weight: bold;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-weight: bold;\" m-font-size-set=\"true\">at<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-weight: bold;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-weight: bold;\"\/><br \/>\n<\/span><a href=\"https:\/\/www.cartonconsultants.com\/mailto:acarton@cartonconsultants.com\" target=\"_blank\" type=\"email\" class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-weight: bold;\" m-font-size-set=\"true\">acarton@cartonconsultants.com<\/a><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-weight: bold;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-weight: bold;\"\/><br \/>\n<\/span><span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-weight: bold;\" m-font-size-set=\"true\">to set up a free 60-minute preliminary video or telephone call in confidence, with no obligation.\u00a0<\/span><span single-space=\"true\" class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-weight: bold;\"> <span class=\"m-font-size-13 font-size-16\" style=\"display: initial; font-weight: bold;\"\/><br \/>\n<\/span><\/p>\n<p class=\"m-size-13 text-align-left size-16\" style=\"line-height: 1.5;\"><a href=\"https:\/\/outlook.office365.com\/owa\/calendar\/CartonCo@cartonconsultants.com\/bookings\/\" target=\"_blank\" runtime_url=\"https:\/\/outlook.office365.com\/owa\/calendar\/CartonCo@cartonconsultants.com\/bookings\/\" type=\"url\" style=\"display: initial; font-weight: bold;\" class=\"m-font-size-13 font-size-16\" m-font-size-set=\"true\">Or, you can schedule this discussion here &gt;&gt;<\/a><\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>With reliable data, better understanding, empathy and an appetite to deliver more value There has never been a time quite like now, when feeling and showing empathy with clients, understanding their changing expectations and finding new ways of delivering better value to them has been so critical. \u00a0Read more below about these 4 essential initiatives: [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":195546,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[97],"tags":[907,1324,1780,12686,25032,2962],"dealstore":[],"offerexpiration":[],"class_list":["post-195545","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-legal","tag-business","tag-drive","tag-essential","tag-law-firms","tag-solcitors","tag-steps"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>4 Essential Steps s to drive your business in 2023 - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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