{"id":172501,"date":"2025-04-05T22:14:29","date_gmt":"2025-04-05T22:14:29","guid":{"rendered":"https:\/\/peraltafinancing.com\/business\/internet-business\/the-3-best-business-brokers-my-personal-thoughts\/"},"modified":"2025-04-05T22:14:29","modified_gmt":"2025-04-05T22:14:29","slug":"the-3-best-business-brokers-my-personal-thoughts","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=172501","title":{"rendered":"The 3 Best Business Brokers (+My Personal Thoughts)"},"content":{"rendered":"


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If someone tells you they can recommend a business broker for all businesses, they\u2019re full of it.<\/p>\n

I\u2019d never trust a generic \u201cbusiness broker\u201d myself.<\/strong><\/p>\n

Every industry takes a good decade of experience to figure out. Even within online businesses, there are massive differences between SaaS, ecommerce, infoproducts, affiliate businesses, and agencies. It\u2019s exceedingly rare to find someone that knows what they\u2019re talking about with just two of those online business types. Let alone multiple industries.<\/p>\n

Use These 2 Rules When Deciding Who To Trust for Business Brokers<\/h2>\n

I\u2019ve spent my whole career growing online businesses. I\u2019ve got a great online business broker recommendation for you. But anything outside that circle of competence, I haven\u2019t the faintest idea who to talk to. If you want to buy a franchise business, definitely don\u2019t ask me.<\/p>\n

The first rule for finding a good business broker: only trust broker recommendations from people that have at least a decade of experience in that same industry.<\/strong><\/p>\n

I\u2019m gonna go out on a limb and assume most of the other blog posts ranking for \u201cbest businesses brokers\u201d probably don\u2019t have that kind of experience.<\/p>\n

The second rule: when you pick a broker, choose a broker that specializes in your industry.<\/strong><\/p>\n

Markets for different businesses jump around a lot. Take SaaS. In the post-Covid bump, valuations got nuts. First the public markets went insane, then a bunch of IPOs went crazy, then late-stage VC valuations, then all the way down the stack. Selling a SaaS company in the middle of that would have fetched a mighty fine premium.<\/p>\n

Well, SaaS valuations were then dragged through the mud as the tech euphoria crashed back to earth. Again, starting with the public markets, the IPO window shut hard, and all the private valuations crashed with it.<\/p>\n

The only reason I know this is because I got my career started in SaaS and I continue to pay attention to the market.<\/p>\n

Every industry has cycles like this. And if your broker isn\u2019t super tapped in, how are they going to help you get a solid deal done?<\/p>\n

They aren\u2019t.<\/p>\n

So find a specialist.<\/p>\n

Best Business Brokers for Online Businesses<\/h2>\n

This is the industry where I can give real recommendations, I\u2019ve spent over 15 years building online businesses. You have a few main options, let\u2019s go through each.<\/p>\n

FE International<\/a> \u2013 Hands Down, The Best Business Broker for Online Businesses<\/h3>\n

If I was trying to sell one of my online businesses, or dead set on acquiring something, the first phone call I would make is to FE International. I\u2019m not even sure I\u2019d shop around.<\/p>\n

These folks have been one of the key online business brokers for well over a decade. I\u2019ve worked with them and know tons of folks that have worked with them too. I\u2019ve only heard great things, not a single horror story or even a small grumbling.<\/p>\n

Here\u2019s what I love about them:<\/p>\n