{"id":164940,"date":"2025-03-30T12:51:26","date_gmt":"2025-03-30T12:51:26","guid":{"rendered":"https:\/\/peraltafinancing.com\/airline\/thedesignair-brussels-airlines-reveals-latest-belgian-icon-the-atomium\/"},"modified":"2025-03-30T12:51:26","modified_gmt":"2025-03-30T12:51:26","slug":"thedesignair-brussels-airlines-reveals-latest-belgian-icon-the-atomium","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=164940","title":{"rendered":"TheDesignAir \u2013Brussels Airlines reveals latest Belgian Icon, the \u201cAtomium\u201d"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Brussels Airlines has been running a programme of special liveries for a decade now, which started when Belgian Icon, Arthur Rackham was celebrated with a unique livery bringing one of his most iconic pieces of illustration to life once again, Tintin. Back then I\u2019m sure the airline wouldn\u2019t have imagined launching 7 more across 10 years. <\/p>\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal18.jpg\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"44279\" data-permalink=\"https:\/\/thedesignair.net\/2025\/03\/28\/brussels-airlines-reveals-latest-belgian-icon-the-atomium\/brusselsairlines_atomium_reveal18\/\" data-orig-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal18.jpg\" data-orig-size=\"5548,3699\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Brusselsairlines_atomium_reveal18\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal18.jpg?w=300\" data-large-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal18.jpg?w=900\" width=\"900\" height=\"600\" src=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal18.jpg?w=900\" alt=\"\" class=\"wp-image-44279\"\/><\/a><\/figure>\n<p>The latest, The Atomium, follows in succession of other greats such as Trident for the Belgian Red Devils, Amare for tomorrowland, Magritte, Aerosmurf and Pieter Bruegel\u2019s the \u2018Elder\u2019. After a contest launched in August last year, the winning design of architect Thomas Faes was brought to life. <\/p>\n<figure class=\"wp-block-image alignwide size-large\"><a href=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal22.jpg\"><img decoding=\"async\" data-attachment-id=\"44277\" data-permalink=\"https:\/\/thedesignair.net\/2025\/03\/28\/brussels-airlines-reveals-latest-belgian-icon-the-atomium\/brusselsairlines_atomium_reveal22\/\" data-orig-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal22.jpg\" data-orig-size=\"5801,3867\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Brusselsairlines_atomium_reveal22\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal22.jpg?w=300\" data-large-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal22.jpg?w=900\" loading=\"lazy\" width=\"900\" height=\"599\" src=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal22.jpg?w=900\" alt=\"\" class=\"wp-image-44277\"\/><\/a><\/figure>\n<p>The \u201cAtomium\u201d celebrates the nation\u2019s spirit of creativity, innovation, and pride, and the building is an instant icon of Belgium helping promote the country to airport aprons of cities across Europe.<\/p>\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_reveal_atomium2.jpg\"><img decoding=\"async\" data-attachment-id=\"44273\" data-permalink=\"https:\/\/thedesignair.net\/2025\/03\/28\/brussels-airlines-reveals-latest-belgian-icon-the-atomium\/brusselsairlines_reveal_atomium2\/\" data-orig-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_reveal_atomium2.jpg\" data-orig-size=\"3840,2160\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"BrusselsAirlines_reveal_atomium2\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_reveal_atomium2.jpg?w=300\" data-large-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_reveal_atomium2.jpg?w=900\" loading=\"lazy\" width=\"900\" height=\"506\" src=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_reveal_atomium2.jpg?w=900\" alt=\"\" class=\"wp-image-44273\"\/><\/a><\/figure>\n<p>At a special event held in Brussels Airlines\u2019 Maintenance &amp; Engineering hangar, media, guests, and employees gathered to witness the grand reveal of the winner\u2019s artwork, finally brought to life. There were over 900 entries to last year\u2019s competition, which were whittled down to just 15 shortlisted entries, which were then judged by a panel including inger Sandra Kim, musician Alex Callier, artist Philippe Geluck, and designer Gabrielle Szwarcenberg.<\/p>\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal16.jpg\"><img decoding=\"async\" data-attachment-id=\"44278\" data-permalink=\"https:\/\/thedesignair.net\/2025\/03\/28\/brussels-airlines-reveals-latest-belgian-icon-the-atomium\/brusselsairlines_atomium_reveal16\/\" data-orig-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal16.jpg\" data-orig-size=\"6000,4000\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Brusselsairlines_atomium_reveal16\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal16.jpg?w=300\" data-large-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal16.jpg?w=900\" loading=\"lazy\" width=\"900\" height=\"600\" src=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal16.jpg?w=900\" alt=\"\" class=\"wp-image-44278\"\/><\/a><\/figure>\n<p>Thomas Faes was proud of his very first livery. \u201cThere are many parallels between an architectural project and the design of an aircraft livery. Both involve a series of stages to complete and constraints to consider. What stands out most to me of these last months, is the human journey behind it all. However, I will also always remember the first 3D simulation \u2013 that moment when you can truly say that it has the desired impact. Equally unforgettable is seeing the aircraft in real life, experiencing that magical transition from concept to reality. I am incredibly proud of the result, which blends elegance with modernity.\u201d \u200b<\/p>\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal4.jpg\"><img decoding=\"async\" data-attachment-id=\"44280\" data-permalink=\"https:\/\/thedesignair.net\/2025\/03\/28\/brussels-airlines-reveals-latest-belgian-icon-the-atomium\/brusselsairlines_atomium_reveal4\/\" data-orig-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal4.jpg\" data-orig-size=\"6000,4000\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Brusselsairlines_atomium_reveal4\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal4.jpg?w=300\" data-large-file=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal4.jpg?w=900\" loading=\"lazy\" width=\"900\" height=\"600\" src=\"https:\/\/thedesignair.net\/wp-content\/uploads\/2025\/03\/brusselsairlines_atomium_reveal4.jpg?w=900\" alt=\"\" class=\"wp-image-44280\"\/><\/a><\/figure>\n<p>The design of such special liveries are no mean feat. To transform Thomas Faes\u2019 (Faes Architecture) concept into reality, Brussels Airlines\u2019 marketing team refined his design to meet all technical specifications. The painting process required over 400 liters of paint and took about 2,400 hours from start to finish. Renowned XXL airbrush artist Andr\u00e9 Eisele, who has worked on all eight previous Belgian Icons, once again delivered another Belgian Icon. <\/p>\n<p>But it\u2019s not just the outside, the inside of the aircraft is also themed to the exterior, giving passengers the chance to experience the brand. OO-SNM\u2019s interior is also remarkable, guiding passengers through the structure\u2019s history. From original sketches and historical photos of its 1958 construction to present-day imagery, the design tells the story of Belgium\u2019s iconic monument.<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\">\n<div class=\"wp-block-embed__wrapper\">\n<p><iframe loading=\"lazy\" title=\"Brussels Airlines A330-300 Business Class LHR-BRU-NBO Inaugural flight!\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/P9kwIACy88E?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<\/div>\n<\/figure>\n<p><em>As I do every year,\u00a0<a href=\"https:\/\/www.paypal.com\/donate\/?cmd=_s-xclick&amp;hosted_button_id=PPBCVE3SFA5N2\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>I ask on your kind support to keep things going<\/strong><\/a>. If you are able to donate \u2013 whatever amount \u2013 it all gets funnelled back in to the site, to keep the site full of content. And I thank you personally for your kind support<\/em>. <\/p>\n<p>\t\t\t<!-- .entry-footer --><\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Brussels Airlines has been running a programme of special liveries for a decade now, which started when Belgian Icon, Arthur Rackham was celebrated with a unique livery bringing one of his most iconic pieces of illustration to life once again, Tintin. Back then I\u2019m sure the airline wouldn\u2019t have imagined launching 7 more across 10 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":164941,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12028],"tags":[12593,65926,10828,55222,6675,5683,13640,18332],"dealstore":[],"offerexpiration":[],"class_list":["post-164940","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-airline","tag-airlines","tag-atomium","tag-belgian","tag-brussels","tag-icon","tag-latest","tag-reveals","tag-thedesignair"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>TheDesignAir \u2013Brussels Airlines reveals latest Belgian Icon, the \u201cAtomium\u201d - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=164940\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TheDesignAir \u2013Brussels Airlines reveals latest Belgian Icon, the \u201cAtomium\u201d - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Brussels Airlines has been running a programme of special liveries for a decade now, which started when Belgian Icon, Arthur Rackham was celebrated with a unique livery bringing one of his most iconic pieces of illustration to life once again, Tintin. 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