If you\u2019re looking for a landing page service for your business, there are a lot of contenders out there. Leadpages<\/a> and Unbounce<\/a> are two of the best platforms for landing pages.\u00a0<\/p>\n Landing pages can be a really invaluable asset to entrepreneurs. They serve as the bridge between you and your prospective customer, helping you collect leads, grow your email list, increase traffic and sales for your company.<\/p>\n In this Leadpages vs Unbounce comparison, we\u2019ll look at it all to make the decision easier on you.<\/p>\n Leadpages<\/a> is one of the leading landing page builders online. Landing pages are a critical part of online business, helping entrepreneurs grow and scale their business, increase traffic and make more money online.<\/p>\n Leadpages can help you with this through their array of business products that help you build websites, landing pages, pop-ups, and alerts, among other tools available.<\/p>\n They have over 40,000 customers and they\u2019re a great option for helping you save time in building your custom landing pages professionally and quickly.\u00a0<\/p>\n You can find templates for both websites and landing pages, perfect for companies in a variety industries from ecommerce, service-based organizations, nonprofits, and more.<\/p>\n Their fully built out support system is easy to navigate, giving you access to their knowledge hub, help community, and direct contact to them for any other questions. Head to the Resources section of Leadpages and you\u2019ll find a huge resource library filled with:<\/p>\n So, if any need any help with their products, there are plenty of opportunities to get your questions answered.\u00a0<\/p>\n Leadpages offers tiered pricing plans which give you the option of monthly or annual payments and all plans include the following:<\/p>\n For more on Leadpages, you can visit their site<\/a> and go through their demo to see their products in action for yourself.<\/p>\n Unbounce<\/a> is home to over 15,000 businesses globally. They help you create codeless landing pages to convert your leads to paying customers.\u00a0<\/p>\n Among all the features and services offered by Unbounce, you will really like their easy-to-use drag-and-drop editor.\u00a0<\/p>\n It will let you quickly build and launch your landing pages effortlessly. You can build it on your own from your own personal vision or use of their 100+ landing page templates to create your dream landing page.\u00a0<\/p>\n Plus, they offer built-in AI which will let you A\/B test and play around with messaging, design and other components so you can find the landing page that will deliver the best results for your company.<\/p>\n Whether you\u2019re in SAAS, running an agency, in ecommerce or another industry, Unbounce can provide a solution for you, helping you create landing pages, pop ups, and sticky bars to capture prospects and sell your products and services.<\/p>\n Similar to Leadpages\u2019 resource library, Unbounce has a section of the site dedicated to helping users learn more about the tools they\u2019re using and it\u2019s found in the Learn section.<\/p>\n Here you\u2019ll discover a ton of helpful resources like their blog, marketing resources, landing page basics, landing page examples, as well as information and tips around their conversion intelligence tool.<\/p>\n Learn more about Unbounce<\/a> to see how they compare.<\/p>\n Both Leadpages and Unbounce have many similar features including landing pages, pop ups, and alert bars. Both integrate with a ton of tools that you probably use with your business and you\u2019d like to sync to your landing page builder. Here are some examples:<\/p>\n The pricing of the two are both tiered which means that users can pick the best plan for them based on their needs however, the price point is kind of far apart. More on this below.<\/p>\n What it comes down to are the features, user experience, and ease of use and Leadpages<\/a> is the clear winner here.<\/p>\n Here\u2019s how the two landing page builder platforms compare across features, integrations, price, support, and we\u2019ll be looking at some frequently asked questions you might have too. Let\u2019s go.<\/p>\n Leadpages and Unbounce both have a host of different features included with their plans to make their customers experience even more valuable.<\/p>\n With Leadpages<\/a> you\u2019ll enjoy features such as:<\/p>\n Unbounce<\/a> offers some amazing features with their plans as well, like:<\/p>\n You can see both Leadpages and Unbounce offer a ton of valuable features with their plans. There are a lot of similar features among both.<\/p>\n Let\u2019s explore some of the main features side-by-side:<\/p>\n With Leadpages<\/a>, you can start with their template. Pick a template you like and you\u2019ll instantly get access to the page builder to begin designing your page.<\/p>\n After choosing your template, this is what the page builder looks like. In the left navigation you can adjust sections, layout, etc.<\/p>\n Then, when you click on elements of the template, you can edit each element changing things like the destination URL, image, etc.\u00a0<\/p>\n Here\u2019s an example showing clicking an element to edit:<\/p>\n When you\u2019re done with your page, you just click Preview to see the final page and then hit Publish when you\u2019re ready to publish and you\u2019re done!<\/p>\n Using Unbounce\u2019s<\/a> drag-and-drop editor works similarly. They have an interactive builder that you can play with to test out the editor before you make a commitment.<\/p>\n The Unbounce builder has a left and right navigation bar. It\u2019s easy enough to make borders larger or smaller, change the size of images, move things around, etc. You can literally click and change every element on the screen.<\/p>\n It\u2019s a bit of a different feel than the Leadpages editor. Leadpages feels more simple and clean. It seems more beginner-friendly.\u00a0<\/p>\n The Unbounce editor has a lot going on which can cause confusion and overwhelm but, if you can get past that, it\u2019s actually very easy to navigate and adjust how you\u2019d like.<\/p>\n This is an important consideration. I like how both Leadpages and Unbounce offer hundreds of templates in various styles to suit your every business need.<\/p>\n Leadpages offers templates for their landing pages and websites.<\/p>\n They look like this\u2026<\/p>\n You can pick the right template you need based on filters like newest, highest converting, most popular, style, color, industry, and based on campaign type like sales, consultation, or checkout, among other types.<\/p>\n Here\u2019s a look at what Unbounce offers\u2026<\/p>\n Leadpages.<\/strong> Both editors have some similarities and differences. Overall, Leadpages wins because they have a more seamless, streamlined editor that will be easily adopted by any user. The complexity of the Unbounce editor can contribute to frustration and overwhelm. There\u2019s just a lot going on.<\/p>\n This might be a matter of personal preference but I like the template library from Leadpages a bit better too. The templates are stylish, modern and many match the professional web design a lot of major companies and organizations are using. Leadpages wins here too.<\/p>\n Both Leadpages and Unbounce have a ton of integrations available so business owners can sync their business tools with little effort.<\/p>\n Leadpages<\/a> has integrations in 14 different categories like analytics, ecom, live chat, video, social media, etc.\u00a0<\/p>\n Integrations to marketing and sales apps like Google Analytics, Salesforce, Facebook ads, and many more are available.<\/p>\n Unbounce<\/a> can connect to your business apps and tools too, in categories like utility, chat, CRM, email, customer support, and more categories.<\/p>\n ActiveCampaign, AWeber, Crazy Egg, Drip, and GoToWebinar are examples of integrations that exist through Unbounce.<\/p>\n Third party integrations are important. If you have multiple tools you\u2019re using to run your company, it\u2019s nice to have them connect to each other. It creates more efficiency in your business and it can save you time. It\u2019s good that both Leadpages and Unbounce have got that covered here.<\/p>\n Tie.<\/strong> Leadpages and Unbounce tie here, in regards to integrations. They both offer dozens of integrations to many business tools and services. You\u2019d be happy with either company\u2019s integrations.<\/p>\n Support tends to be a boring category entrepreneurs spend little time investigating before making their purchase decision but, there can be a clear difference between good support and bad support.<\/p>\n How convenient is it to be able to call or chat with a support rep at midnight when you come across a problem you can\u2019t solve building your landing page?<\/p>\n Or, if you\u2019re working at home in a busy, loud space, isn\u2019t it easier to chat online than talk on the phone for help?<\/p>\n These are some things that could be important to you that you\u2019ll want to look at in the support team of the landing page builder you\u2019re going with.<\/p>\n Leadpages has a help center dedicated to providing support for users.<\/p>\n Unbounce support center is found under the Get in Touch section in their footer. Here you can find their demo which takes you through an Unbounce walkthrough, their help center and community.<\/p>\n They also have a help center that contains a knowledge library with sections dedicated to common questions about:<\/p>\n Each section is built out pretty well with full tutorials and help with each topic including screenshots, helpful links, and glossary of terms.<\/p>\n And, if you can\u2019t find exactly what you\u2019re looking for browsing each section, you can just go to the search bar at the top of the page to type in exactly what you need.<\/p>\n Unbounce.<\/strong> Unbounce<\/a> feels like it has a more built-out support system with more offerings for customers compared to Leadpages.\u00a0<\/p>\n What I\u2019d like to see in the future from both companies is more opportunities to communicate with the support staff, other than just a phone call or email, like chat.<\/p>\n Pricing<\/strong><\/p>\n A lot of similarities exist between Unbounce and Leadpages. They both offer tiered pricing plans. That means users aren\u2019t forced to choose one cookie cutter plan. They actually get to pick a plan based on the unique needs of their business.<\/p>\n Both landing page builders also offer flexible pricing, giving users a choice of monthly or annual billing with discounts for choosing the annual billing option.<\/p>\n Here\u2019s a closer look at how the pricing does differ.<\/p>\n There are three pricing plans:<\/p>\n All plans include these key features:<\/p>\n Then, the pro and standard plans include premium features like email trigger links and opt-in text campaigns, to name a few.<\/p>\n Get started with Leadpages with a 14 day free trial<\/a>.<\/p>\n Unbounce also has monthly and annual pricing plans with a 10% discount for the annual billing. There are four pricing tiers and they all include:<\/p>\n Every plan offers the same thing, in terms of conversions, visitors and connected domains but, the higher tier plans offer a greater quantity of the above. Take a look\u2026<\/p>\n Launch:<\/strong> At $80\/month this plan includes up to 500 conversions,up to 20,000 visitors and 1 connected domain.<\/p>\n Optimize:<\/strong> At $120\/month you get up to 1,000 conversions, up to 30,000 visitors, and 3 connected domains.<\/p>\n Accelerate:<\/strong> At $200\/month your plan includes 2,000 conversions, up to 40,000 visitors, and 7 connected domains.<\/p>\n Scale:<\/strong> At $300\/month you get up to 3,000 conversions, up to 50,000 visitors and 15 connected domains.<\/p>\n Get started with Unbounce with a 14 day free trial<\/a>.\u00a0<\/p>\n Leadpages.<\/strong> Leadpages offers a more cost-effective price for customers, starting at just $37\/month compared to more than double that, at $80\/month for Unbounce.\u00a0<\/p>\n Landing pages serve many purposes. In short, they are a link between your prospective customers and your business. Not only can they deliver valuable information to your potential customers like free online training, resources, guides, or tutorials, but, you get the opportunity to capture that prospect and turn them into a paying customer.<\/p>\n Landing pages are great for driving traffic, growing your email list, and increasing your sales, among other benefits.<\/p>\n If you do business online, you definitely want to be using landing pages.<\/p>\n The main difference between a landing page and a home page is a landing page is highly focused on one thing, like giving away an ebook, for example, while a home page will share many things such as a company\u2019s contact information, mission statement, customer testimonials, blog, etc.<\/p>\n A landing page is a much more effective tool for conversions.<\/p>\n Yes! Landing page builders make it easy to pop up landing pages about whatever you want, whether you\u2019re trying to organically grow your email list with SEO or giving away a lead magnet which will lead to more sales in the future.\u00a0<\/p>\n Both Leadpages<\/a> and Unbounce<\/a> give users who are not tech savvy a chance to create gorgeous, high-converting, codeless landing pages fast.<\/p>\n Bottom line<\/strong><\/p>\n Both companies offer some great options and can help you create your dream landing page, integrating with your favorite tools, and providing support along the way if any hang ups occur.<\/p>\n I feel Leadpages<\/a> comes ahead of Unbounce<\/a> for their streamlined, easy-to-use editor and more affordable pricing. Also, they have a larger template library with an endless number of professional, easy-to-customize templates plus the ability to create unlimited landing pages, pop ups, and alerts.<\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":" If you\u2019re looking for a landing page service for your business, there are a lot of contenders out there. Leadpages and Unbounce are two of the best platforms for landing pages.\u00a0 Landing pages can be a really invaluable asset to entrepreneurs. They serve as the bridge between you and your prospective customer, helping you collect […]<\/p>\n","protected":false},"author":1,"featured_media":158219,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[95],"tags":[8136,3347,65175,4347,20759],"dealstore":[],"offerexpiration":[],"class_list":["post-158218","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet-business","tag-builder","tag-landing","tag-leadpages","tag-page","tag-unbounce"],"yoast_head":"\nWhat is Leadpages?<\/strong><\/h2>\n
![\"leadpages\"](\"https:\/\/laptopempires.com\/wp-content\/uploads\/2021\/04\/leadpages-1024x487.png\")
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What is Unbounce?<\/strong><\/h2>\n
![\"unbounce](\"https:\/\/laptopempires.com\/wp-content\/uploads\/2021\/04\/unbouncepage-1024x475.png\")
<\/figure>\nAt a glance<\/strong><\/h2>\n
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Key features<\/strong><\/h2>\n
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Leadpages\u2019 Page Builder vs. Unbounce\u2019s Drag-and-drop editor<\/strong><\/h3>\n
![\"leadpages](\"https:\/\/laptopempires.com\/wp-content\/uploads\/2021\/04\/leadpagespagebuilder-1024x576.png\")
<\/figure>\n![\"builder\"](\"https:\/\/laptopempires.com\/wp-content\/uploads\/2021\/04\/builder3-1024x472.png\")
<\/figure>\n![\"unbounce](\"https:\/\/laptopempires.com\/wp-content\/uploads\/2021\/04\/unbouncebuilder2-1024x649.png\")
<\/figure>\nLeadpages\u2019 Template Library vs. Unbounce\u2019s Template Library<\/strong><\/h3>\n
![\"leadpages](\"https:\/\/laptopempires.com\/wp-content\/uploads\/2021\/04\/leadpagestemplates-1024x510.png\")
<\/figure>\n![\"unbounce](\"https:\/\/laptopempires.com\/wp-content\/uploads\/2021\/04\/unbouncetemplates.png\")
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Who wins?<\/strong><\/h3>\n
Integrations<\/strong><\/h2>\n
Who wins?<\/strong><\/h3>\n
Support<\/strong><\/h2>\n
Leadpages support<\/strong><\/h3>\n
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Unbounce support<\/strong><\/h3>\n
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Who wins?<\/strong><\/h3>\n
Leadpages pricing<\/strong><\/h3>\n
![\"leadpages](\"https:\/\/laptopempires.com\/wp-content\/uploads\/2021\/04\/leadpagespricing2-1024x519.png\")
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Unbounce pricing<\/strong><\/h3>\n
![\"unbounce](\"https:\/\/laptopempires.com\/wp-content\/uploads\/2021\/04\/unbounceprice-1024x481.png\")
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Who wins?\u00a0<\/strong><\/h3>\n
Why do businesses need landing pages?<\/strong><\/h2>\n
What is the difference between a landing page and a home page?<\/strong><\/h2>\n
Is it worth it to invest in a landing page builder?<\/strong><\/h2>\n