{"id":155993,"date":"2025-03-25T15:52:55","date_gmt":"2025-03-25T15:52:55","guid":{"rendered":"https:\/\/peraltafinancing.com\/advertising\/wpp-scores-triple-whammy-with-warc-effectiveness-win\/"},"modified":"2025-03-25T15:52:55","modified_gmt":"2025-03-25T15:52:55","slug":"wpp-scores-triple-whammy-with-warc-effectiveness-win","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=155993","title":{"rendered":"WPP scores triple whammy with WARC Effectiveness win"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"the-post\">\n<p><!-- .entry-header-outer \/--><\/p>\n<div class=\"entry-content entry clearfix\">\n<p>Does winning the most ad awards make you the best, most creative, most effective or demonstrate that you\u2019re bigger and better at entering awards?<\/p>\n<p>It\u2019s noteworthy that the WARC awards tend to go to the big battalions: advertisers as well as agencies. We\u2019ve had WARC\u2019s Creative and Media 100s, now it\u2019s time for the Effectiveness 100 (Ascential\u2019s WARC now owns the Effies too.) And once again it\u2019s WPP in top spot, making it a triple whammy for the British-based holding company.<\/p>\n<p>McDonald\u2019s did well. After playing second fiddle to rival Burger King for years in the awards stakes it\u2019s both top brand and advertiser.<\/p>\n<p>Here are all of the categories.<\/p>\n<p><iframe loading=\"lazy\" title=\"Microsoft - ADLaM: An Alphabet To Preserve A Culture (Case Study) | 2023 Campaign\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/c00nrKk7FqA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-32-1024x838.png\" alt=\"\" width=\"1024\" height=\"838\" class=\"aligncenter size-large wp-image-1826473\" srcset=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-32-1024x838.png 1024w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-32-300x245.png 300w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-32-768x628.png 768w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-32.png 1100w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"\/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-33-1024x838.png\" alt=\"\" width=\"1024\" height=\"838\" class=\"aligncenter size-large wp-image-1826474 lazyload\" srcset=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-33-1024x838.png 1024w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-33-300x245.png 300w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-33-768x628.png 768w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-33.png 1100w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/838;\"\/><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-34-1024x838.png\" alt=\"\" width=\"1024\" height=\"838\" class=\"aligncenter size-large wp-image-1826475 lazyload\" srcset=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-34-1024x838.png 1024w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-34-300x245.png 300w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-34-768x628.png 768w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-34.png 1100w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/838;\"\/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-35-1024x838.png\" alt=\"\" width=\"1024\" height=\"838\" class=\"aligncenter size-large wp-image-1826476 lazyload\" srcset=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-35-1024x838.png 1024w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-35-300x245.png 300w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-35-768x628.png 768w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-35.png 1100w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/838;\"\/><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-36-1024x838.png\" alt=\"\" width=\"1024\" height=\"838\" class=\"aligncenter size-large wp-image-1826477 lazyload\" srcset=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-36-1024x838.png 1024w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-36-300x245.png 300w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-36-768x628.png 768w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-36.png 1100w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/838;\"\/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-37-1024x838.png\" alt=\"\" width=\"1024\" height=\"838\" class=\"aligncenter size-large wp-image-1826478 lazyload\" srcset=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-37-1024x838.png 1024w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-37-300x245.png 300w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-37-768x628.png 768w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-37.png 1100w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/838;\"\/><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-38-1024x838.png\" alt=\"\" width=\"1024\" height=\"838\" class=\"aligncenter size-large wp-image-1826479 lazyload\" srcset=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-38-1024x838.png 1024w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-38-300x245.png 300w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-38-768x628.png 768w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-38.png 1100w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/838;\"\/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-39-1024x838.png\" alt=\"\" width=\"1024\" height=\"838\" class=\"aligncenter size-large wp-image-1826480 lazyload\" srcset=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-39-1024x838.png 1024w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-39-300x245.png 300w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-39-768x628.png 768w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/03\/unnamed-39.png 1100w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/838;\"\/><\/p>\n<p>WPP CEO Mark Read says: \u201cSecuring the WARC triple crown underscores the talent and  dedication of our teams. These rankings emphasise our commitment to delivering creative and innovative ideas that drive tangible results and growth for our clients. It\u2019s a proud moment  to see so many of our agencies recognised globally for their outstanding work.\u201d <\/p>\n<\/p><\/div>\n<p><!-- .entry-content \/--><\/p>\n<p>\t\t<!-- .share-buttons \/--><\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Does winning the most ad awards make you the best, most creative, most effective or demonstrate that you\u2019re bigger and better at entering awards? It\u2019s noteworthy that the WARC awards tend to go to the big battalions: advertisers as well as agencies. We\u2019ve had WARC\u2019s Creative and Media 100s, now it\u2019s time for the Effectiveness [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":155994,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12023],"tags":[23797,21885,678,64427,61302,4666,21276],"dealstore":[],"offerexpiration":[],"class_list":["post-155993","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","tag-effectiveness","tag-scores","tag-triple","tag-warc","tag-whammy","tag-win","tag-wpp"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>WPP scores triple whammy with WARC Effectiveness win - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=155993\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WPP scores triple whammy with WARC Effectiveness win - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Does winning the most ad awards make you the best, most creative, most effective or demonstrate that you\u2019re bigger and better at entering awards? It\u2019s noteworthy that the WARC awards tend to go to the big battalions: advertisers as well as agencies. 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