{"id":140078,"date":"2025-03-17T17:36:27","date_gmt":"2025-03-17T17:36:27","guid":{"rendered":"https:\/\/peraltafinancing.com\/advertising\/openweb-names-new-ceo-after-ousting-its-founder\/"},"modified":"2025-03-17T17:36:27","modified_gmt":"2025-03-17T17:36:27","slug":"openweb-names-new-ceo-after-ousting-its-founder","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=140078","title":{"rendered":"OpenWeb Names New CEO After Ousting Its Founder"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>The advertising technology company OpenWeb appointed industry veteran Jim Daily as its new chief executive officer on Monday, marking a new era for the firm following a period of highly visible turbulence among its leadership team.\u00a0<\/p>\n<p>Daily, who begins the role April 1, previously served as the North American CEO and global president at Teads, where he helped grow the business to $275 million in annual revenue. More recently, he was the founding CEO of LinksDAO.<\/p>\n<p>At OpenWeb, he plans to focus on expanding the company\u2019s publisher partnerships, refining its data offerings, and increasing its presence with advertisers and agencies.\u00a0<\/p>\n<p>The company, whose core product displays advertising alongside publishers\u2019 comment sections, was most recently valued in October 2022 at $1.5 billion after it raised $170 million in Series F funding. It works with more than 3,000 publishers, including CNN, The Wall Street Journal, and Yahoo, which generate revenue and on-site engagement from the partnership.<\/p>\n<p>\u201cOpenWeb has built a strong foundation in fostering online engagement,\u201d Daily said. \u201cI\u2019m looking forward to working with the team to further develop its products and partnerships.\u201d<\/p>\n<h4 class=\"wp-block-heading\"><strong>Replacing a pivotal figure<\/strong><\/h4>\n<p>Daily\u2019s appointment follows the departure of OpenWeb\u2019s cofounder and former CEO, Nadav Shoval.\u00a0<\/p>\n<p>Shoval was removed by the company\u2019s board in September 2024, a move he publicly contested on social media and later through legal action.\u00a0<\/p>\n<div class=\"row justify-content-center\">\n<div class=\"col-12\">\n<section class=\"section section--teaser section--teaser_partners section--teaser_partners--horizontal px-0 py-4\">\n<div class=\"section--teaser_partner\">                         <a class=\"link-reset text-decoration-none\" href=\"https:\/\/www.adweek.com\/media\/openweb-ceo-nadav-shoval-sues\/\" target=\"_blank\"><br \/><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.adweek.com\/wp-content\/uploads\/2024\/10\/openweb-ceo-sues-2024.jpg?w=640&amp;h=360&amp;crop=1\" alt=\"Executive Nadav Shoval has obtained a temporary injunction, freezing attempts to replace him.\" class=\"image image--partner\"\/><br \/><\/a>                     <\/div>\n<\/section>\n<\/div><\/div>\n<p>The abrupt ouster shocked the industry, as Shoval cofounded OpenWeb in 2012, was the sole CEO of its U.S. subsidiary, and owned 7% of its shares, according to the court documents.<\/p>\n<p>When OpenWeb emailed its employees on Sept. 11 saying that chairman Tim Harvey would replace Shoval, Shoval sent a company-wide email in response, saying he had no intention of stepping down.<\/p>\n<p>\u201cThe board has falsely stated that I am stepping out of my role as CEO,\u201d Shoval wrote at the time. \u201cLet me be clear: that is not true and not my intent.\u201d<\/p>\n<p><a href=\"https:\/\/www.adweek.com\/media\/openweb-nadav-shoval-loses-appeal\/\" target=\"_blank\">Following a protracted dispute<\/a>, Shoval and OpenWeb reached a settlement, and he is no longer involved with the company.<\/p>\n<p>\u201cI wasn\u2019t part of those discussions, but I know the company is ready to move forward,\u201d Daily said. \u201cThe team is focused on its next phase, and I\u2019m here to help execute on that vision.\u201d<\/p>\n<p><!--nextpage--><\/p>\n<h4 class=\"wp-block-heading\"><strong>Key priorities as CEO<\/strong><\/h4>\n<p>In his new role, Daily identified a number of key initiatives he plans to prioritize in his first year.\u00a0<\/p>\n<p>One major focus will be enhancing OpenWeb\u2019s publisher platform, making it faster, more efficient, and improving monetization for publishers.<\/p>\n<p>\u201cOur core product is already strong, but we can make it lighter, faster, and more responsive,\u201d Daily said. \u201cThere\u2019s a real opportunity to improve yield for our publishing partners, and that will be a focus for us.\u201d<\/p>\n<p>Beyond platform enhancements, Daily is looking to expand OpenWeb\u2019s commercial strategy by building stronger relationships with advertisers and agencies. Historically, OpenWeb has been positioned primarily as a publisher technology, but Daily sees an opportunity to engage more directly with buyers.<\/p>\n<p>\u201cWe haven\u2019t had a major commercial push with advertisers and agencies, and that\u2019s something I want to change,\u201d he said. \u201cThere\u2019s an opportunity to elevate OpenWeb\u2019s positioning in the market and ensure that the buying community understands the value of our scale and data capabilities.\u201d<\/p>\n<p>Daily also pointed to OpenWeb\u2019s growing data products as a key differentiator. With changes in digital advertising\u2014particularly the decline of third-party cookies\u2014OpenWeb\u2019s access to logged-in user data through publisher partnerships could give it a competitive advantage.<\/p>\n<p>\u201cA lot of what we\u2019re building is rooted in first-party data,\u201d he said. \u201cWe\u2019ve got a strong adtech team, and we\u2019re putting together products that take context and layer in logged-in data to create something really differentiated in the market.\u201d<\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>The advertising technology company OpenWeb appointed industry veteran Jim Daily as its new chief executive officer on Monday, marking a new era for the firm following a period of highly visible turbulence among its leadership team.\u00a0 Daily, who begins the role April 1, previously served as the North American CEO and global president at Teads, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":140080,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12023],"tags":[30574,11527,1305,14500,4125,59615,59616,13273],"dealstore":[],"offerexpiration":[],"class_list":["post-140078","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","tag-ad-tech-industry-news","tag-ceo","tag-exclusive","tag-founder","tag-names","tag-openweb","tag-ousting","tag-programmatic"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - 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