{"id":134520,"date":"2025-03-15T05:14:44","date_gmt":"2025-03-15T05:14:44","guid":{"rendered":"https:\/\/peraltafinancing.com\/alcohol\/bar-magazine-developing-premium-bar-excellence-13\/"},"modified":"2025-03-15T05:14:44","modified_gmt":"2025-03-15T05:14:44","slug":"bar-magazine-developing-premium-bar-excellence-13","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=134520","title":{"rendered":"Bar Magazine | Developing Premium Bar Excellence"},"content":{"rendered":"


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The craft brewer is launching Hilltop Lager to bring a fresh & bold offering to on-trade retailers<\/em><\/p>\n

Yorkshire-based Vocation Brewery, known for its bold and flavourful craft beers, is bringing its new premium lager, Hilltop, to the on-trade in a keg format with supporting branded glassware. Inspired by the brewery\u2019s iconic hilltop location, Hilltop Lager marks a major step in Vocation Brewery\u2019s next phase of growth by appealing to lager drinkers seeking authentic flavour and genuine craft quality.<\/p>\n

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Hilltop Lager is a crisp and refreshing 4.3% ABV lager that combines flavour and substance, with easy-drinking approachability. Crafted for those who seek authenticity in their beer, Hilltop Lager is perfect for today\u2019s quality-conscious drinkers, whilst also paying homage to the brewery\u2019s humble beginnings in an old chicken shed high up on a hill, 1,000 feet above sea level.<\/p>\n

As a premium beer designed to appeal to new consumers and across a broad range of on-trade drinking occasions, Hilltop Lager provides pubs and bars with a fresh and bold new offering that embodies the brewery\u2019s long-standing belief that great-tasting, bold and beautiful beer should be for the many.<\/p>\n

Chris Mitchell, Marketing Manager at Vocation Brewery, comments: \u201cHilltop Lager is a tribute to where we started \u2013 a small independent brewery founded 1,000 feet above sea level in Hebden Bridge, Yorkshire.<\/p>\n

\u201cWe wanted to capture that sense of adventure and resilience that has always been a part of our story. This lager isn\u2019t just refreshing, it\u2019s brewed with purpose, and we\u2019re thrilled to be offering pub and bar drinkers a premium beer that\u2019s as authentic and bold as our beginnings.\u201d<\/p>\n

Hilltop Lager is available to on-trade outlets from March, available in 30L and 50L kegs via selected regional and national wholesalers.<\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"

The craft brewer is launching Hilltop Lager to bring a fresh & bold offering to on-trade retailers Yorkshire-based Vocation Brewery, known for its bold and flavourful craft beers, is bringing its new premium lager, Hilltop, to the on-trade in a keg format with supporting branded glassware. Inspired by the brewery\u2019s iconic hilltop location, Hilltop Lager […]<\/p>\n","protected":false},"author":1,"featured_media":134521,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12029],"tags":[1449,11654,2622,2083,565],"dealstore":[],"offerexpiration":[],"class_list":["post-134520","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alcohol","tag-bar","tag-developing","tag-excellence","tag-magazine","tag-premium"],"yoast_head":"\nBar Magazine | Developing Premium Bar Excellence - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=134520\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bar Magazine | Developing Premium Bar Excellence - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"The craft brewer is launching Hilltop Lager to bring a fresh & bold offering to on-trade retailers Yorkshire-based Vocation Brewery, known for its bold and flavourful craft beers, is bringing its new premium lager, Hilltop, to the on-trade in a keg format with supporting branded glassware. 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