{"id":126766,"date":"2025-03-11T17:53:37","date_gmt":"2025-03-11T17:53:37","guid":{"rendered":"https:\/\/peraltafinancing.com\/business\/marketing\/what-is-hubspot-and-what-can-i-do-with-it\/"},"modified":"2025-03-11T17:53:37","modified_gmt":"2025-03-11T17:53:37","slug":"what-is-hubspot-and-what-can-i-do-with-it","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=126766","title":{"rendered":"What Is HubSpot and What Can I Do with It?"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"hs_cos_wrapper_post_body\">\n<p data-pm-slice=\"0 0 []\">If you\u2019re growing your business, you\u2019ve probably heard of HubSpot. It\u2019s one of the biggest names in marketing and sales software\u2014and for good reason. It helps teams to stay organized, automate the boring stuff, and track what\u2019s actually driving revenue \u2014 all in one place.<\/p>\n<p><!--more--><\/p>\n<p>At Simple Strat, we know HubSpot inside and out because we use it every day\u2014both for our own business and for the hundreds of companies we help each year as a Diamond-tier HubSpot Solutions Partner.<\/p>\n<p>That said, we\u2019ve noticed that while a lot of sales and marketing leaders have a <em>general<\/em> idea what HubSpot is, few are able to point to specifics about what teams can actually use it for.\u00a0 If that\u2019s you, don\u2019t worry\u2014you\u2019re in the right place.<\/p>\n<div class=\"hs-responsive-embed-wrapper hs-responsive-embed\" style=\"width: 100%; height: auto; position: relative; overflow: hidden; min-width: 256px; display: block; margin-left: auto; margin-right: auto; margin: 0px auto; padding: 0;\">\n<p><iframe loading=\"lazy\" title=\"What is HubSpot and what can it do? Get the complete overview.\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/EgWxYkZks8c?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<\/div>\n<p>HubSpot does a lot, so we\u2019re here to give you the basics of what HubSpot is, and what tools it offers, so you can walk away with a good idea of what your company might need, and how HubSpot can help accelerate your growth.<\/p>\n<h2 style=\"font-weight: bold;\">What is HubSpot?<\/h2>\n<p data-start=\"28\" data-end=\"397\">HubSpot is an <strong data-start=\"42\" data-end=\"74\">AI-powered customer platform<\/strong> that brings <strong data-start=\"87\" data-end=\"151\">marketing, sales, service, operations, and your <a href=\"https:\/\/simplestrat.com\/blog\/hubspot-for-websites\" rel=\"noopener\">whole website<\/a><\/strong> together in one place. Instead of juggling a dozen different tools that don\u2019t talk to each other, HubSpot gives your team a single system that <span style=\"font-weight: bold;\">tracks every interaction<\/span> with your customers, helping you stay organized and move faster<\/p>\n<p data-pm-slice=\"0 0 []\">It automates follow-ups, keeps your pipeline in check, and makes reporting easy so you always know what\u2019s working. Whether you\u2019re trying to get more leads, close more deals, or keep customers happy, HubSpot helps you do it\u2014without the headaches.<\/p>\n<h3 style=\"font-weight: normal;\">How HubSpot works across your business<\/h3>\n<p>HubSpot connects every stage of the customer journey. Take a look at just a few things you can do with it:<\/p>\n<ol>\n<li aria-level=\"1\"><strong>Attract visitors<\/strong> \u2013 Publish blogs and podcasts, run social media campaigns, and launch targeted ads.<\/li>\n<li aria-level=\"1\"><strong>Convert leads<\/strong> \u2013 Capture leads with landing pages, <a href=\"https:\/\/simplestrat.com\/blog\/hubspot-sequences\" rel=\"noopener\">email sequences<\/a>, and smart forms.<\/li>\n<li aria-level=\"1\"><strong>Close customers<\/strong> \u2013 Hand off leads to sales reps with all historical interactions intact.<\/li>\n<li aria-level=\"1\"><strong>Retain customers<\/strong> \u2013 Offer more personalized service at scale and automate customer engagement.<\/li>\n<li aria-level=\"1\"><strong>Drive advocacy<\/strong> \u2013 Turn happy customers into brand promoters.<\/li>\n<\/ol>\n<h3 style=\"font-weight: normal;\">What can you do with HubSpot?<\/h3>\n<p>These days, a better question is what <em>can&#8217;t<\/em> you do with HubSpot, because its capabilities have expanded drastically in recent years. The platform has evolved far beyond marketing automation\u2014now, it\u2019s a <strong data-start=\"177\" data-end=\"252\">centralized customer platform that connects every part of your business<\/strong>.<\/p>\n<p data-start=\"257\" data-end=\"297\">Here\u2019s a taste of what all that looks like in action:<\/p>\n<ul>\n<li><strong data-start=\"626\" data-end=\"665\">Host and manage your entire website<\/strong> \u2013 Build, optimize, and personalize your site with HubSpot\u2019<strong>s built-in CMS, <\/strong>SEO tools, and dynamic content capabilities.<\/li>\n<li><strong data-start=\"793\" data-end=\"835\">Automate sales and marketing workflows<\/strong> \u2013 From lead nurturing and AI-powered follow-ups to automated deal tracking and pipeline forecasting, HubSpot helps teams stay proactive.<\/li>\n<li><strong data-start=\"981\" data-end=\"1027\">Track and analyze performance across teams<\/strong> \u2013 Custom dashboards, attribution reporting, and revenue insights help marketing, sales, and service teams measure impact and optimize strategy.<\/li>\n<li><strong data-start=\"1180\" data-end=\"1205\">Break down data silos<\/strong> \u2013 A <strong data-start=\"1210\" data-end=\"1236\">single source of truth<\/strong> across marketing, sales, service, and commerce ensures every team has the full customer picture.<\/li>\n<li><strong data-start=\"1506\" data-end=\"1558\">Align sales and marketing for better conversions<\/strong> \u2013 Shared data,<strong> <\/strong>deal intelligence, and automated lead qualification help teams focus on the right prospects at the right time.<\/li>\n<li><strong data-start=\"1890\" data-end=\"1948\">Customize and integrate with the tools you already use<\/strong> \u2013 sync real-time data across CRMs, ERPs, and other business systems, eliminating manual data entry.<\/li>\n<\/ul>\n<p data-start=\"1077\" data-end=\"1200\" data-is-last-node=\"\" data-is-only-node=\"\">HubSpot isn\u2019t just a CRM\u2014it\u2019s an <strong data-start=\"1110\" data-end=\"1138\">AI-powered growth engine<\/strong> that <strong data-start=\"1144\" data-end=\"1199\">automates, optimizes, and scales with your business<\/strong>.<\/p>\n<div class=\"hs-cta-embed hs-cta-simple-placeholder hs-cta-embed-184099535461\" style=\"max-width:100%; max-height:100%; width:1000px;height:76.5px\" data-hubspot-wrapper-cta-id=\"184099535461\">\n  <a href=\"https:\/\/simplestrat.com\/hs\/cta\/wi\/redirect?encryptedPayload=AVxigLJsvF4oJvPLqHmQ6SfG7XkQ1wu9Cu2ooZjEID7pGRo20VNolpoPWf3Ezm%2Bm6qk%2FomT7cmRlrVrKjJ5gXv%2F6Xwmshv7kyvewQMutoLzM5Q8c6ydQwou9KJKY9%2BwnDd%2BJYWmM%2BoJMTna0%2FK7XL9yjIijvppoVZs8s54DeCViDWU37Zw2pJOfGty4N2j9N&amp;webInteractiveContentId=184099535461&amp;portalId=1949878\" target=\"_blank\" rel=\"noopener\" crossorigin=\"anonymous\"><br \/>\n    <img decoding=\"async\" alt=\"Simplify Growth with HubSpot: Unlock smarter strategies and tools with personalized HubSpot consulting.\" loading=\"lazy\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/1949878\/interactive-184099535461.png\" style=\"height: 100%; width: 100%; object-fit: fill\" onerror=\"this.style.display='none'\"\/><br \/>\n  <\/a>\n<\/div>\n<h4 style=\"font-weight: bold;\">Sound like a lot? It is! And that&#8217;s a good thing.<\/h4>\n<p>HubSpot has an extensive number of tools and the capability to make a difference in every part of the buyer\u2019s journey. They spread their features across multiple \u201chubs\u201d within the platform, where each hub provides a curated set of tools for each purpose. The hubs all work seamlessly together to give you a full suite of tools across your marketing, sales, operations, content, and support teams.\u00a0<\/p>\n<p><strong>Here\u2019s a quick breakdown:<\/strong><\/p>\n<ul>\n<li aria-level=\"1\"><strong>Unified CRM:<\/strong> Centralizes all customer data, forms the backbone connecting each hub.<\/li>\n<li aria-level=\"1\"><strong>Marketing Hub:<\/strong> AI-driven content, SEO, and campaign management.<\/li>\n<li aria-level=\"1\"><strong>Sales Hub:<\/strong> Predictive analytics, automated follow-ups, and AI-powered intelligence.<\/li>\n<li aria-level=\"1\"><strong>Service Hub:<\/strong> Proactive support with AI chatbots and sentiment analysis.<\/li>\n<li aria-level=\"1\"><strong>Content Hub:<\/strong> Enhanced CMS for dynamic, personalized <a href=\"https:\/\/simplestrat.com\/hubspot-websites\" rel=\"noopener\" target=\"_blank\">websites<\/a> to help convert leads.<\/li>\n<li aria-level=\"1\"><strong>Commerce Hub:<\/strong> Integrated payment, invoicing, and subscription tools.<\/li>\n<li aria-level=\"1\"><strong>Operations Hub<\/strong>: Robust data sync and automation across systems.<\/li>\n<\/ul>\n<p>\u00a0<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/simplestrat.com\/hs-fs\/hubfs\/HS_Platform.webp?width=1814&amp;height=192&amp;name=HS_Platform.webp\" width=\"1814\" height=\"192\" loading=\"lazy\" alt=\"Graphic stating the different hubs available in HubSpot: Marketing, Sales, Service, Content, Operations, and Commerce Hubs\" style=\"height: auto; max-width: 100%; width: 1814px;\" srcset=\"https:\/\/simplestrat.com\/hs-fs\/hubfs\/HS_Platform.webp?width=907&amp;height=96&amp;name=HS_Platform.webp 907w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/HS_Platform.webp?width=1814&amp;height=192&amp;name=HS_Platform.webp 1814w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/HS_Platform.webp?width=2721&amp;height=288&amp;name=HS_Platform.webp 2721w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/HS_Platform.webp?width=3628&amp;height=384&amp;name=HS_Platform.webp 3628w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/HS_Platform.webp?width=4535&amp;height=480&amp;name=HS_Platform.webp 4535w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/HS_Platform.webp?width=5442&amp;height=576&amp;name=HS_Platform.webp 5442w\" sizes=\"auto, (max-width: 1814px) 100vw, 1814px\"\/><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #cecbd8;\"><em>Image Source: HubSpot<\/em><\/span><span style=\"color: #425b76; font-size: 16px;\"><em><br \/><\/em><\/span><\/p>\n<p>You don\u2019t need to sync your data back and forth between each section of the platform, because it\u2019s all one unified system. Imagine your sales and marketing teams always being on the same page, or your customer service and sales teams being consistent with all their customer communications. HubSpot makes businesses run smoothly across the board.<\/p>\n<p>Even better, HubSpot provides well over 1,000 integrations in their immense ecosystem, and since early 2023 has been expanding its artificial intelligence toolkit to include integrated generative AI tools. Some of these tools are similar to using <a href=\"https:\/\/simplestrat.com\/blog\/how-to-use-chatgpt-for-marketing-with-prompts\" rel=\"noopener\">ChatGPT for marketing<\/a>, but they&#8217;re specifically designed to be compatible with HubSpot features.<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" src=\"https:\/\/simplestrat.com\/hs-fs\/hubfs\/HubSpot-Integrations.webp?width=800&amp;height=447&amp;name=HubSpot-Integrations.webp\" width=\"800\" height=\"447\" loading=\"lazy\" alt=\"Graphic showing many logos of companies that have integrations with HubSpot\" style=\"height: auto; max-width: 100%; width: 800px; margin-left: auto; margin-right: auto; display: block;\" srcset=\"https:\/\/simplestrat.com\/hs-fs\/hubfs\/HubSpot-Integrations.webp?width=400&amp;height=224&amp;name=HubSpot-Integrations.webp 400w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/HubSpot-Integrations.webp?width=800&amp;height=447&amp;name=HubSpot-Integrations.webp 800w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/HubSpot-Integrations.webp?width=1200&amp;height=671&amp;name=HubSpot-Integrations.webp 1200w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/HubSpot-Integrations.webp?width=1600&amp;height=894&amp;name=HubSpot-Integrations.webp 1600w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/HubSpot-Integrations.webp?width=2000&amp;height=1118&amp;name=HubSpot-Integrations.webp 2000w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/HubSpot-Integrations.webp?width=2400&amp;height=1341&amp;name=HubSpot-Integrations.webp 2400w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\"\/><span style=\"color: #cecbd8;\"><em>Image Source: HubSpot<\/em><\/span><\/p>\n<p>You can also unlock access to each of their hubs individually with separate purchases, in case you don\u2019t need all of them.\u00a0<\/p>\n<p>Before we dive into each of these hubs though, you should understand the \u200b\u200bHubSpot CRM, which is like the glue that holds it all together.<\/p>\n<h3 style=\"font-weight: bold;\">What is HubSpot CRM?<\/h3>\n<p>HubSpot CRM is the customer relationship management (CRM) platform that makes up the foundational layer of HubSpot tools, to organize, <a href=\"https:\/\/simplestrat.com\/blog\/hubspot-lead-scoring\" rel=\"noopener\" target=\"_blank\">score<\/a>, and track your leads and customers across hubs. This tool will save your team from using a spreadsheet (or multiple spreadsheets) to organize your contacts. Cue a round of applause!<\/p>\n<p style=\"font-weight: bold;\">What can you do with the HubSpot CRM?<\/p>\n<ul>\n<li aria-level=\"1\"><strong>Get more complete contact data<\/strong> \u2013 keep track of everyone your business interacts with<\/li>\n<li aria-level=\"1\"><strong>Track activities<\/strong>\u00a0\u2013 keep tabs on calls, emails, and more for each customer<\/li>\n<li aria-level=\"1\"><strong>See full pipeline visibility<\/strong> \u2013 easily view and organize contacts based on how close they are to a purchase<\/li>\n<li aria-level=\"1\"><strong>Sync with Gmail and Outlook<\/strong>, for easy contact uploading<\/li>\n<li aria-level=\"1\"><strong>Chat in real-time with customers and prospects<\/strong> \u2013 easily answer questions and build relationships<\/li>\n<li aria-level=\"1\"><strong style=\"text-decoration-line: initial; letter-spacing: 0px;\" data-start=\"404\" data-end=\"423\">Personalize messaging with Breeze Copilot \u2013<\/strong><span style=\"text-decoration-line: initial; letter-spacing: 0px;\">\u00a0This <a href=\"https:\/\/simplestrat.com\/blog\/how-hubspot-is-making-ai-a-breeze-for-marketers\" rel=\"noopener\">in-app AI assistant<\/a> helps draft emails, generate reports, and offer actionable insights by analyzing your CRM data, making daily tasks more efficient.<\/span><\/li>\n<li aria-level=\"1\"><span style=\"text-decoration-line: initial; letter-spacing: 0px;\"><strong data-start=\"621\" data-end=\"645\">Access better customer data with Breeze Intelligence \u2013<\/strong>\u00a0An <a href=\"https:\/\/simplestrat.com\/blog\/7-ways-to-drive-growth-with-breeze-intelligence\" rel=\"noopener\">enrichment engine<\/a> that pulls in data from over 200 million buyer profiles, ensuring your CRM is always up to date with the most relevant customer information.<\/span><\/li>\n<\/ul>\n<p>Beyond the basic CRM tools, there are multiple different hubs for different parts of your business, which you can either mix and match, or use all at once. This image below shows the core functionalities of HubSpot and how they fit together (the graphic omits some of the newer hubs, but it should give you a sense for how HubSpot helps you manage the whole customer journey).<\/p>\n<h2><span><img decoding=\"async\" src=\"https:\/\/simplestrat.com\/hs-fs\/hubfs\/Inbound_Methodology_Linear%20Graphic%20v2.png?width=1000&amp;name=Inbound_Methodology_Linear%20Graphic%20v2.png\" width=\"1000\" alt=\"Graphic that explains what is hubspot and how can it can help in marketing, sales, and service\" style=\"margin-left: auto; margin-right: auto; display: block;\" srcset=\"https:\/\/simplestrat.com\/hs-fs\/hubfs\/Inbound_Methodology_Linear%20Graphic%20v2.png?width=500&amp;name=Inbound_Methodology_Linear%20Graphic%20v2.png 500w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/Inbound_Methodology_Linear%20Graphic%20v2.png?width=1000&amp;name=Inbound_Methodology_Linear%20Graphic%20v2.png 1000w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/Inbound_Methodology_Linear%20Graphic%20v2.png?width=1500&amp;name=Inbound_Methodology_Linear%20Graphic%20v2.png 1500w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/Inbound_Methodology_Linear%20Graphic%20v2.png?width=2000&amp;name=Inbound_Methodology_Linear%20Graphic%20v2.png 2000w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/Inbound_Methodology_Linear%20Graphic%20v2.png?width=2500&amp;name=Inbound_Methodology_Linear%20Graphic%20v2.png 2500w, https:\/\/simplestrat.com\/hs-fs\/hubfs\/Inbound_Methodology_Linear%20Graphic%20v2.png?width=3000&amp;name=Inbound_Methodology_Linear%20Graphic%20v2.png 3000w\" sizes=\"(max-width: 1000px) 100vw, 1000px\"\/><\/span><\/h2>\n<h4 style=\"font-weight: bold;\">Watch the HubSpot CRM demo and walkthrough<\/h4>\n<p>Want to get a feel for what it\u2019s like to actually use HubSpot CRM? Watch this demo video for an in-depth walkthrough of the platform.<\/p>\n<div class=\"hs-embed-wrapper hs-fullwidth-embed\" data-service=\"youtube\" data-responsive=\"true\" style=\"position: relative; overflow: hidden; width: 100%; height: auto; padding: 0px; min-width: 256px; display: block; margin: auto;\">\n<div class=\"hs-embed-content-wrapper\">\n<p><iframe loading=\"lazy\" title=\"The Ultimate HubSpot CRM Demo - A Step by Step Tour\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/06gPe3_6lck?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<\/div>\n<\/div>\n<h3 style=\"font-weight: bold;\">HubSpot helps your business leverage AI<\/h3>\n<p data-start=\"55\" data-end=\"397\">HubSpot\u2019s AI isn\u2019t just about saving time\u2014it\u2019s about making <strong data-start=\"115\" data-end=\"163\">your job easier and your team more effective<\/strong>. With <strong data-start=\"170\" data-end=\"180\">Breeze<\/strong>, HubSpot has built AI directly into the tools sales, marketing, and service teams use every day, so automation and insights happen <strong data-start=\"312\" data-end=\"344\">where you\u2019re already working<\/strong>\u2014not in some separate dashboard you\u2019ll never check.<\/p>\n<p data-start=\"399\" data-end=\"439\">Here\u2019s what that looks like in action:<\/p>\n<ul data-start=\"441\" data-end=\"1304\">\n<li data-start=\"441\" data-end=\"783\"><strong data-start=\"443\" data-end=\"462\"><a href=\"https:\/\/simplestrat.com\/blog\/how-hubspot-is-making-ai-a-breeze-for-marketers\" rel=\"noopener\">Breeze Copilot<\/a>:<\/strong> Think of this as your <strong data-start=\"485\" data-end=\"509\">AI-powered assistant<\/strong> that actually understands your work. Need to follow up with a prospect? It can draft the email for you. Want a report on how your last campaign performed? Just ask. It <strong data-start=\"678\" data-end=\"710\">pulls insights from your CRM<\/strong> so you can stop digging through data and get straight to what matters.<\/li>\n<li data-start=\"784\" data-end=\"1047\"><strong data-start=\"786\" data-end=\"804\">Breeze Agents:<\/strong> These are <strong data-start=\"815\" data-end=\"843\">task-handling AI helpers<\/strong> built right into HubSpot. They can <strong data-start=\"879\" data-end=\"984\">qualify leads, assign tickets, send follow-ups, and even route customer inquiries to the right person<\/strong>\u2014automatically. No more \u201cWho\u2019s handling this?\u201d conversations.<\/li>\n<li data-start=\"1048\" data-end=\"1304\"><strong data-start=\"1050\" data-end=\"1074\"><a href=\"https:\/\/simplestrat.com\/blog\/7-ways-to-drive-growth-with-breeze-intelligence\" rel=\"noopener\">Breeze Intelligence<\/a>:<\/strong> Ever wish you had better data on your prospects? Breeze <strong data-start=\"1131\" data-end=\"1185\">pulls in insights from 200 million+ buyer profiles<\/strong> to fill in the gaps. That means cleaner CRM records, <strong data-start=\"1239\" data-end=\"1301\">smarter targeting, and way fewer wasted calls on bad leads<\/strong>.<\/li>\n<\/ul>\n<h4 style=\"font-weight: bold;\" data-start=\"1306\" data-end=\"1348\">How this changes your day-to-day<\/h4>\n<ul data-start=\"1350\" data-end=\"1898\">\n<li data-start=\"1350\" data-end=\"1543\"><strong data-start=\"1352\" data-end=\"1371\">For sales teams<\/strong>: No more wasting time on low-quality leads. AI helps you <strong data-start=\"1429\" data-end=\"1466\">prioritize the best opportunities<\/strong>, nudges you to follow up at the right time, and even suggests what to say.<\/li>\n<li data-start=\"1544\" data-end=\"1722\"><strong data-start=\"1546\" data-end=\"1569\">For marketing teams<\/strong>: AI <strong data-start=\"1574\" data-end=\"1597\">writes first drafts<\/strong> of emails, ad copy, webpages, and much more. It helps you tweak messaging based on past performance, and suggests <strong data-start=\"1687\" data-end=\"1719\">which leads to focus on next<\/strong>.<\/li>\n<li data-start=\"1723\" data-end=\"1898\"><strong data-start=\"1725\" data-end=\"1746\">For service teams<\/strong>: No more drowning in tickets. AI can <strong data-start=\"1784\" data-end=\"1895\">answer simple questions, escalate complex ones, and even predict which customers might churn before they do<\/strong>.<\/li>\n<\/ul>\n<p data-start=\"1900\" data-end=\"2058\" data-is-last-node=\"\" data-is-only-node=\"\">Breeze AI isn\u2019t just a fancy add-on or slightly-repackaged ChatGPT variant like you see everywhere else\u2014it\u2019s built into <strong data-start=\"1955\" data-end=\"1985\">every part of the platform<\/strong> to help teams work <strong data-start=\"2005\" data-end=\"2057\">faster, smarter, and with fewer manual headaches<\/strong>.<\/p>\n<div class=\"hs-cta-embed hs-cta-simple-placeholder hs-cta-embed-185575846260\" style=\"max-width:100%; max-height:100%; width:1000px;height:70px\" data-hubspot-wrapper-cta-id=\"185575846260\">\n  <a href=\"https:\/\/simplestrat.com\/hs\/cta\/wi\/redirect?encryptedPayload=AVxigLKKbGtDtMjw7NpsZCG6FEgPLT9IY%2FXnGtsb4LbtI5ZpV6JBNnZzhKmuaNmqZQHMC2GUbDXgGirteUAGus4%2FUBe%2BQQRyCkw8CJPPX2STGOE1KR3dvjaUNXEMIWDKYq85qH2JUm4MX9OvwYlxrDlPmZz3AWOSdFtxmbu%2FlH%2BAIVac%2FXc1wvYnjHIDh01Imi19m2sk97qZcQna57DsRTk%3D&amp;webInteractiveContentId=185575846260&amp;portalId=1949878\" target=\"_blank\" rel=\"noopener\" crossorigin=\"anonymous\"><br \/>\n    <img decoding=\"async\" alt=\"\u00a0Not sure what to look for in a CRM system?\u00a0\" loading=\"lazy\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/1949878\/interactive-185575846260.png\" style=\"height: 100%; width: 100%; object-fit: fill\" onerror=\"this.style.display='none'\"\/><br \/>\n  <\/a>\n<\/div>\n<h2><span style=\"font-weight: bold;\">The 5 HubSpot \u201cHubs\u201d (and what you can do with them)<\/span><\/h2>\n<h3 style=\"font-weight: bold;\">HubSpot Marketing Hub<\/h3>\n<div>\n<div data-message-author-role=\"assistant\" data-message-id=\"4c9e175d-b06c-4816-a74d-38538c178b11\" dir=\"auto\" data-message-model-slug=\"gpt-4o\">\n<div>\n<div>\n<p data-start=\"0\" data-end=\"316\" data-is-last-node=\"\" data-is-only-node=\"\">HubSpot\u2019s Marketing Hub in 2025 is built for smarter, faster marketing. AI-powered tools help you create content, predict what works, and personalize campaigns automatically. You get real-time insights, better sales alignment, and automation that actually saves time\u2014so you can focus on strategy instead of busywork.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p style=\"font-weight: bold;\">What&#8217;s included in the HubSpot Marketing Hub?<\/p>\n<ul>\n<li><span style=\"font-weight: bold;\"><strong data-start=\"155\" data-end=\"210\">AI-driven content creation &amp; campaign optimization \u2013<\/strong>\u00a0<\/span>HubSpot\u2019s <a href=\"https:\/\/simplestrat.com\/blog\/how-hubspot-is-making-ai-a-breeze-for-marketers\" rel=\"noopener\">AI Assistants<\/a> help automate blog writing, email copy, and social posts while maintaining brand voice.\u00a0<\/li>\n<li><strong data-start=\"588\" data-end=\"616\">Website personalization \u2013<\/strong>\u00a0AI-powered <a href=\"https:\/\/simplestrat.com\/blog\/using-hubspot-smart-content-8-ideas-youll-want-to-steal\" rel=\"noopener\">Smart Content<\/a> dynamically adjusts web pages based on visitor behavior, location, or industry.<\/li>\n<li><strong data-start=\"726\" data-end=\"765\">Deeper sales &amp; marketing alignment \u2013<\/strong>\u00a0Shared dashboards that track full-funnel metrics, ensuring both teams work from the same data.<\/li>\n<li><span style=\"font-weight: bold;\">Landing pages<\/span> \u2013 create <a href=\"https:\/\/www.youtube.com\/watch?v=Poe4EQeZUcU\" rel=\"noopener\" target=\"_blank\">webpages<\/a> to drive conversions, and take advantage of conversion rate optimization tools like easy AB testing<\/li>\n<li><span style=\"font-weight: bold;\">Emails<\/span> \u2013 the last <a href=\"https:\/\/simplestrat.com\/blog\/hubspot-email-marketing\" rel=\"noopener\">email marketing tool<\/a> you\u2019ll need: create and send personalized emails, automated with custom time delays and triggered by custom events of your choice, and much more<\/li>\n<li><span style=\"font-weight: bold;\">Blogs<\/span> \u2013 create compelling <a href=\"https:\/\/simplestrat.com\/blog\/creating-a-content-funnel-when-and-where-to-start\" rel=\"noopener\">content<\/a> to build trust with customers<\/li>\n<li><span style=\"font-weight: bold;\">Social media marketing<\/span> \u2013 <a href=\"https:\/\/youtu.be\/s8mvZfvsSx0?feature=shared\" rel=\"noopener\" target=\"_blank\">schedule posts across platforms<\/a> and engage with user comments, all from one central location<\/li>\n<li><span style=\"font-weight: bold;\">SEO<\/span> \u2013 get your website ranking higher in search results (and AI tools to increase your content output, just make sure you <a href=\"https:\/\/simplestrat.com\/blog\/chatgpt-and-seo-7-ai-mistakes-that-wreck-your-traffic\" rel=\"noopener\" target=\"_blank\">use AI correctly for SEO<\/a>)<\/li>\n<li><span style=\"font-weight: bold;\">Marketing automation<\/span> \u2013 lower your workload by <a href=\"https:\/\/simplestrat.com\/blog\/hubspot-workflows-experts\" rel=\"noopener\">automating your workflows<\/a> and processes for contacts across the buyer journey, while keeping a personal touch in your <a href=\"https:\/\/simplestrat.com\/blog\/master-b2b-lead-nurturing\" rel=\"noopener\" target=\"_blank\">lead nurturing<\/a><\/li>\n<li><strong data-start=\"327\" data-end=\"366\">Predictive analytics &amp; forecasting \u2013 <\/strong>Machine learning identifies high-value audience segments and campaign performance trends. <a href=\"https:\/\/www.youtube.com\/watch?v=5kUszFnHupQ\" rel=\"noopener\" target=\"_blank\">Keep track of what\u2019s working<\/a> (and what\u2019s not) across your marketing channels<\/li>\n<\/ul>\n<div class=\"hs-embed-wrapper hs-fullwidth-embed\" data-service=\"youtube\" data-responsive=\"true\" style=\"position: relative; overflow: hidden; width: 100%; height: auto; padding: 0px; min-width: 256px; display: block; margin: auto;\">\n<div class=\"hs-embed-content-wrapper\">\n<p><iframe loading=\"lazy\" title=\"Ultimate HubSpot Demo: Marketing Hub Professional and More\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/qlBgHtOdUVI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<\/div>\n<\/div>\n<h3 style=\"font-weight: bold;\">HubSpot Sales Hub\u00a0<\/h3>\n<p>Manage, communicate with, and track your leads with the HubSpot Sales Hub. With more visibility into the pipeline, your sales team is empowered to interact with customers without spending countless hours entering data, or writing the same emails time and time again. Essentially, the Sales Hub is the CRM on steroids, giving you more tools to close more deals.<\/p>\n<p style=\"font-weight: bold;\">What features are included in the HubSpot Sales Hub?<\/p>\n<ul>\n<li><span style=\"font-weight: bold;\">Email templates<\/span> \u2013 whip up emails quickly when you choose from <a href=\"https:\/\/www.youtube.com\/watch?v=BXqmY-DW_Hk\" rel=\"noopener\" target=\"_blank\">premade templates<\/a> depending on your needs<\/li>\n<li><span style=\"font-weight: bold;\">Free calling<\/span> \u2013 reach contacts directly with <a href=\"https:\/\/www.youtube.com\/watch?v=f5fmIjtPh2s\" rel=\"noopener\" target=\"_blank\">calling<\/a>, and automatically log date and time of contact to make followups easier<\/li>\n<li><span style=\"font-weight: bold;\">Email sequences <\/span>\u2013 automated <a href=\"https:\/\/simplestrat.com\/blog\/hubspot-sequences\" rel=\"noopener\">email flows<\/a>, making it easy to follow up with leads and save time monitoring their interest<\/li>\n<li><strong data-start=\"1072\" data-end=\"1115\">Automated follow-ups &amp; deal management \u2013 <\/strong>AI Agents draft personalized sales emails, schedule calls, and update CRM records based on deal progression.<\/li>\n<li><span style=\"font-weight: bold;\"><strong data-start=\"917\" data-end=\"968\">AI-powered forecasting &amp; pipeline intelligence \u2013 <\/strong><\/span>highly accurate AI Forecasting predicts revenue trends, helping leadership set realistic quotas.<\/li>\n<li><span style=\"font-weight: bold;\">Meeting scheduling<\/span> \u2013 offer an easy way for leads to book appointments, such as <a href=\"https:\/\/simplestrat.com\/blog\/what-is-hubspot-meetings-how-use-it\" rel=\"noopener\" target=\"_blank\">meeting links<\/a><\/li>\n<li><span style=\"font-weight: bold;\">Pipeline tracking<\/span> \u2013 keep tabs on <a href=\"https:\/\/simplestrat.com\/blog\/hubspot-lead-scoring\" rel=\"noopener\">how warm your leads are<\/a>, and easily find out when it\u2019s the best time to close<\/li>\n<li><strong>Playbooks<\/strong> \u2014 create a <a href=\"https:\/\/simplestrat.com\/blog\/how-to-use-hubspot-playbooks-for-your-sales-team\" rel=\"noopener\" target=\"_blank\">defined set of actions<\/a> based on specific scenarios, to automate workflows and never miss a step when interacting with leads or customers.<\/li>\n<li><strong data-start=\"1404\" data-end=\"1438\">Lead scoring &amp; prioritization \u2013<\/strong>\u00a0AI surfaces the most engaged and valuable leads, allowing reps to focus their efforts more effectively.<\/li>\n<li><strong data-start=\"1547\" data-end=\"1595\">Advanced automation for complex deal cycles \u2013<\/strong>\u00a0Workflows for multistage approvals, contract generation, and renewal reminders streamline the entire sales process.<\/li>\n<\/ul>\n<div class=\"hs-embed-wrapper hs-fullwidth-embed\" data-service=\"youtube\" data-responsive=\"true\" style=\"position: relative; overflow: hidden; width: 100%; height: auto; padding: 0px; min-width: 256px; display: block; margin: auto;\">\n<div class=\"hs-embed-content-wrapper\">\n<p><iframe loading=\"lazy\" title=\"Master Your Sales Game: A Complete Guide to HubSpot&#039;s Sales Workspace\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/mMvazUTDk8s?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<\/div>\n<\/div>\n<h3 style=\"font-weight: bold;\">HubSpot Service Hub\u00a0<\/h3>\n<p>The customer service software from HubSpot makes it easy to connect with customers and manage those relationships. Because when your customers are happy, you\u2019re happy\u2014plus it helps you grow your business.<\/p>\n<p style=\"font-weight: bold;\">What does the HubSpot Service Hub include?<\/p>\n<ul>\n<li><strong data-start=\"2317\" data-end=\"2347\">Omnichannel support tools \u2013 <\/strong>Unified inbox and automation across chat, email, social, and phone for seamless service.<\/li>\n<li><span style=\"font-weight: bold;\"\/><span style=\"font-weight: bold;\">Customer feedback<\/span> \u2013 easily collect feedback, share key insights, and better understand customers<\/li>\n<li><span style=\"font-weight: bold;\">Support tickets<\/span> \u2013 one organized place to manage issues<\/li>\n<li><span style=\"font-weight: bold;\">Live chat<\/span> \u2013 <a href=\"https:\/\/simplestrat.com\/blog\/5-simple-ways-to-add-live-chat-to-website-free\" rel=\"noopener\" target=\"_blank\">on-site chat<\/a> support to help solve customer problems<\/li>\n<li><span style=\"font-weight: bold;\">Conversational bots<\/span> \u2013 create bots to handle common issues and situations your customers might experience<\/li>\n<li><strong data-start=\"1896\" data-end=\"1942\">Automated ticket routing &amp; prioritization \u2013<\/strong>\u00a0AI assigns tickets based on complexity, agent expertise, and workload, improving response times.<\/li>\n<li><strong data-start=\"2044\" data-end=\"2074\">AI-powered knowledge base \u2013 <\/strong>Uses natural language processing to suggest relevant articles during live chat, reducing support volume (The knowledge base is a point of reference to solve common problems, making it easier to scale, onboard new staff, and avoid reinventing the wheel)<\/li>\n<li><span style=\"font-weight: bold;\">Reporting and goals<\/span> \u2013 keep everyone on track and see how well their efforts are aligning with goals<\/li>\n<li><strong data-start=\"1770\" data-end=\"1804\">AI-powered sentiment analysis \u2013<\/strong>\u00a0Detects customer dissatisfaction early by analyzing interactions, reducing churn risk.<\/li>\n<li><strong data-start=\"2184\" data-end=\"2235\">Revenue expansion through service interactions \u2013 <\/strong>AI prompts agents with upsell recommendations based on a customer\u2019s history.<\/li>\n<\/ul>\n<div class=\"hs-embed-wrapper hs-fullwidth-embed\" data-service=\"youtube\" data-responsive=\"true\" style=\"position: relative; overflow: hidden; width: 100%; height: auto; padding: 0px; min-width: 256px; display: block; margin: auto;\">\n<div class=\"hs-embed-content-wrapper\">\n<p><iframe loading=\"lazy\" title=\"The Best HubSpot Service Hub Demo\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/69wkE1J-pnw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<\/div>\n<\/div>\n<h3 style=\"font-weight: bold;\">Hubspot Content Hub <span style=\"font-weight: normal;\">(formerly HubSpot CMS Hub<\/span>)<\/h3>\n<p data-pm-slice=\"0 0 []\">HubSpot&#8217;s Content Hub is an AI-powered platform that seamlessly integrates your website with CRM and marketing tools, enabling personalized user experiences and efficient content management. It offers built-in SEO tools, analytics, and a user-friendly drag-and-drop editor, allowing teams to create, optimize, and adapt content without needing a developer.<\/p>\n<p style=\"font-weight: bold;\">What does the HubSpot Content Hub offer?<\/p>\n<ul>\n<li><span style=\"font-weight: bold;\"><strong data-start=\"2509\" data-end=\"2540\">AI-powered website builder \u2013<\/strong>\u00a0<\/span>Generates <a href=\"https:\/\/simplestrat.com\/blog\/what-to-put-on-your-website-homepage\" rel=\"noopener\">web pages<\/a> using AI based on brand guidelines, speeding up development.\\<\/li>\n<li><span style=\"font-weight: bold;\">Drag and drop website editor<\/span> \u2013 <a href=\"https:\/\/simplestrat.com\/blog\/hubspot-for-websites\" rel=\"noopener\">no coding required<\/a>, what you see is what you get<\/li>\n<li><span style=\"font-weight: bold;\"><strong data-start=\"2626\" data-end=\"2647\">Content Remix:<\/strong> <\/span>Repurpose existing blogs, videos, and PDFs into new content formats at scale.<\/li>\n<li><span style=\"font-weight: bold;\"><strong data-start=\"2842\" data-end=\"2884\">Podcast hosting &amp; video content tools \u2013\u00a0<\/strong><\/span>Built-in <a href=\"https:\/\/simplestrat.com\/blog\/the-ultimate-guide-to-podcast-marketing-for-b2b-companies\" rel=\"noopener\">podcasting<\/a> features and AI-powered video transcription for content diversification.<\/li>\n<li><span style=\"font-weight: bold;\"><strong data-start=\"2982\" data-end=\"3013\">CRM-powered content embeds \u2013\u00a0<\/strong><\/span>Personalize website content based on CRM data for enhanced visitor experiences.<\/li>\n<li><span style=\"font-weight: bold;\">SEO tools<\/span> \u2013 to rank better in search engine results\u00a0<\/li>\n<li><span style=\"font-weight: bold;\">Web analytics<\/span> \u2013 track traffic flows and conversions across your webpages<\/li>\n<li><span style=\"font-weight: bold;\">Attribution reporting<\/span> \u2013 see which traffic sources and web behavior are <a href=\"https:\/\/youtu.be\/Nvxk4H_1jMQ?feature=shared\" rel=\"noopener\" target=\"_blank\">most conducive<\/a> to your desired actions and conversions<\/li>\n<li><span style=\"font-weight: bold;\">Adaptive testing<\/span> \u2013 easily AB test content to figure out the copy and design elements (for starters) that are most conducive to the results you want<\/li>\n<\/ul>\n<div class=\"hs-embed-wrapper hs-fullwidth-embed\" data-service=\"youtube\" data-responsive=\"true\" style=\"position: relative; overflow: hidden; width: 100%; height: auto; padding: 0px; min-width: 256px; display: block; margin: auto;\">\n<div class=\"hs-embed-content-wrapper\">\n<p><iframe loading=\"lazy\" title=\"Curious about HubSpot Websites? Watch this HubSpot CMS Hub Demo\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/fvDKjeUSNzc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<\/div>\n<\/div>\n<div class=\"hs-cta-embed hs-cta-simple-placeholder hs-cta-embed-184097601890\" style=\"max-width:100%; max-height:100%; width:1000px;height:76.5px\" data-hubspot-wrapper-cta-id=\"184097601890\">\n  <a href=\"https:\/\/simplestrat.com\/hs\/cta\/wi\/redirect?encryptedPayload=AVxigLLEjh1CCbd4SdT9eq4%2FLAkXbquc%2B4X5mncg6ZNZ090I3Ow1uGbzrcJUm6dMfWfZ%2BvaLyWEj4obVgCgvJ%2F%2F%2F0SJNlt7ge5z3yGNA765Quus12OX3ckptX9M8Q3JBt0tsVz162gG2ynOCkf4bn6fI%2BZPkkIT%2BcYkpaIxm6t02i%2FsEj6zHHFxNRs%2FvyNk2&amp;webInteractiveContentId=184097601890&amp;portalId=1949878\" target=\"_blank\" rel=\"noopener\" crossorigin=\"anonymous\"><br \/>\n    <img decoding=\"async\" alt=\"Custom HubSpot Websites Done Right: Get a scalable, high-converting custom website tailored to your goals.\" loading=\"lazy\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/1949878\/interactive-184097601890.png\" style=\"height: 100%; width: 100%; object-fit: fill\" onerror=\"this.style.display='none'\"\/><br \/>\n  <\/a>\n<\/div>\n<h3 style=\"font-weight: bold;\">Hubspot Operations Hub<\/h3>\n<p>Operations Hub is data-centric and facilitates automation. It helps you connect your apps, and to sync customer data across teams, clean up redundant data, and automate processes to take the \u201cbusy work\u201d out of your day-to-day. This hub is a great way to avoid having a half-broken patchwork of software solutions as your business scales.<\/p>\n<p style=\"font-weight: bold;\">What does the HubSpot Operations Hub include?<\/p>\n<ul>\n<li><span style=\"font-weight: bold;\">Data deduplication<\/span> \u2013 avoid duplicate contacts and other messy data practices<\/li>\n<li><span style=\"font-weight: bold;\">Real time, two-way data synchronization<\/span> \u2013 avoid inconsistencies across teams<\/li>\n<li><span style=\"font-weight: bold;\">Field mappings<\/span> \u2013 avoid manual reentry of contact info across platforms<\/li>\n<li><span style=\"font-weight: bold;\">Webhooks<\/span> \u2013 share data across platforms when triggered by your custom events<\/li>\n<li><span style=\"font-weight: bold;\">Custom-coded workflow actions<\/span> \u2013 execute code (like JS or Python) to extend functionality within (or outside of) HubSpot<\/li>\n<li><strong data-start=\"3155\" data-end=\"3196\">Advanced data health &amp; cleanup tools:<\/strong> AI-driven duplicate detection and automated data formatting ensure CRM integrity.<\/li>\n<li><strong data-start=\"3283\" data-end=\"3333\">Programmable automation &amp; custom integrations:<\/strong> AI-assisted workflow recommendations optimize business processes.<\/li>\n<li><strong data-start=\"3404\" data-end=\"3431\">Snowflake data sharing:<\/strong> Enables direct data export for <a href=\"https:\/\/www.snowflake.com\/en\/\" rel=\"noopener\" target=\"_blank\">advanced analytics<\/a> without manual syncing.<\/li>\n<li><strong data-start=\"3510\" data-end=\"3549\">Cross-platform workflow automation:<\/strong> Allows non-developers to build automated workflows between HubSpot and external software like SAP or NetSuite.<\/li>\n<li><strong data-start=\"3665\" data-end=\"3701\">Customer data quality dashboard:<\/strong> Tracks CRM hygiene and data consistency across integrated systems.<\/li>\n<\/ul>\n<div class=\"hs-embed-wrapper hs-fullwidth-embed\" data-service=\"youtube\" data-responsive=\"true\" style=\"position: relative; overflow: hidden; width: 100%; height: auto; padding: 0px; min-width: 256px; display: block; margin: auto;\">\n<div class=\"hs-embed-content-wrapper\">\n<p><iframe loading=\"lazy\" title=\"HubSpot Operations Hub Demo\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/puSlp3oza4s?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<\/div>\n<\/div>\n<h3 style=\"font-weight: bold;\" data-start=\"3777\" data-end=\"3842\">Commerce Hub<\/h3>\n<p>HubSpot\u2019s Commerce Hub makes getting paid easier. Send invoices, manage subscriptions, and process payments\u2014all inside your CRM. No more juggling tools or chasing payments\u2014just a smoother way to handle revenue without the hassle.<\/p>\n<ul data-start=\"3843\" data-end=\"4279\">\n<li data-start=\"3843\" data-end=\"3958\"><strong data-start=\"3845\" data-end=\"3881\">Integrated payments &amp; invoicing:<\/strong> Convert quotes into invoices and process payments directly within HubSpot.<\/li>\n<li data-start=\"3959\" data-end=\"4048\"><strong data-start=\"3961\" data-end=\"3989\">Subscription management:<\/strong> Automates billing, proration, and renewal notifications.<\/li>\n<li data-start=\"4049\" data-end=\"4109\"><strong data-start=\"4051\" data-end=\"4075\">E-signature capture:<\/strong> Streamlines contract execution.<\/li>\n<li data-start=\"4110\" data-end=\"4178\"><strong data-start=\"4112\" data-end=\"4135\">Stripe integration:<\/strong> Enables seamless transaction processing.<\/li>\n<li data-start=\"4179\" data-end=\"4279\"><strong data-start=\"4181\" data-end=\"4217\">Revenue reporting &amp; forecasting:<\/strong> Analyzes sales data to predict subscription revenue trends.<\/li>\n<\/ul>\n<div class=\"hs-embed-wrapper hs-fullwidth-embed\" data-service=\"youtube\" data-responsive=\"true\" style=\"position: relative; overflow: hidden; width: 100%; height: auto; padding: 0px; min-width: 256px; display: block; margin: auto;\">\n<div class=\"hs-embed-content-wrapper\">\n<p><iframe loading=\"lazy\" title=\"HubSpot Payments Demo - How to Collect and Setup Payments\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/PFK3d2xan0M?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<\/div>\n<\/div>\n<p>Each hub interacts with the others for seamless handoff between the <a href=\"https:\/\/simplestrat.com\/blog\/detailed-guide-hubspot-lifecycle-stages-how-use-them\" rel=\"noopener\">entire lifecycle<\/a> of your customers, so every team is on the same page. You don&#8217;t have to purchase every hub, but each one you get multiplies the power of the ones you already have.<\/p>\n<p><em>Please note that as each Hub has a few different subscription levels to choose from, some features may not be available at all subscription levels.<\/em><\/p>\n<p style=\"text-align: center;\"><em><img decoding=\"async\" src=\"https:\/\/simplestrat.com\/hubfs\/ConnectedCustomerPlatform_Graphic_2x.webp\" width=\"0\" loading=\"lazy\" alt=\"circle showing the 6 hubs of HubSpot (marketing, service, content, operations, commerce, and sales), along with the central HubSpot platform that ties them all together.\" style=\"width: 1000px; margin-left: auto; margin-right: auto; display: block;\"\/><span style=\"color: #cecbd8;\">Image Source: HubSpot<\/span><\/em><br \/><span style=\"color: #425b76; font-size: 16px;\"\/><\/p>\n<h2 style=\"font-weight: bold;\">What can HubSpot do? Here&#8217;s a real-life example.<\/h2>\n<p><span style=\"color: #000000;\">Let\u2019s talk about Sally, a potential customer for your business, and see how HubSpot impacts her journey:\u00a0<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><strong data-start=\"149\" data-end=\"163\">Discovery:<\/strong> Sally finds your website through a Google search. HubSpot\u2019s AI-powered SEO tools help optimize your content for search. <em data-start=\"284\" data-end=\"301\">(Marketing Hub)<\/em><\/li>\n<li aria-level=\"1\"><strong data-start=\"307\" data-end=\"322\">Engagement:<\/strong> She wants to know more, so she downloads a resource and subscribes to your newsletter. HubSpot personalizes her follow-up emails based on her interests. <em data-start=\"449\" data-end=\"482\">(Marketing Hub + AI Assistants)<\/em><\/li>\n<li aria-level=\"1\"><strong data-start=\"488\" data-end=\"516\">Tracking &amp; lead scoring:<\/strong> HubSpot tracks her activity, scores her as a high-intent lead, and automatically notifies sales. <em data-start=\"614\" data-end=\"650\">(CRM + AI Predictive Lead Scoring)<\/em><\/li>\n<li aria-level=\"1\"><strong data-start=\"656\" data-end=\"675\">Sales outreach:<\/strong> A sales rep reaches out using an AI-suggested email, tailored to her interactions. She books a demo via HubSpot\u2019s scheduling tool. <em data-start=\"807\" data-end=\"834\">(Sales Hub + Breeze AI)<\/em><\/li>\n<li aria-level=\"1\"><strong data-start=\"959\" data-end=\"974\">Onboarding:<\/strong> After she signs up for a free trial, HubSpot automates a welcome email sequence with onboarding videos and interactive guides. <em data-start=\"807\" data-end=\"834\">(Service Hub + Marketing Hub Workflows)\u00a0<\/em><\/li>\n<li aria-level=\"1\"><strong data-start=\"840\" data-end=\"855\">Conversion:<\/strong> She makes a purchase, and Commerce Hub automates invoicing and payment processing. <em data-start=\"939\" data-end=\"955\">(Commerce Hub)<\/em><\/li>\n<li aria-level=\"1\"><strong data-start=\"961\" data-end=\"983\">Support &amp; success:<\/strong> She has a setup question and interacts with an AI chatbot, which either resolves her issue or routes her to the right agent. <em data-start=\"1109\" data-end=\"1136\">(Service Hub + AI Agents)<\/em><\/li>\n<li aria-level=\"1\"><strong data-start=\"1142\" data-end=\"1165\">Retention &amp; growth:<\/strong> HubSpot tracks her product usage and sends a well-timed offer to upgrade. Later, she refers a friend, who enters the same seamless journey. <em data-start=\"1306\" data-end=\"1335\">(Marketing Hub + Sales Hub)<\/em><\/li>\n<\/ul>\n<p>This AI-powered workflow ensures Sally receives a seamless, personalized experience\u2014from first touch to loyal customer\u2014while automating key processes for your team, letting you accomplish what would normally take a much larger team. All of a user\u2019s actions are tracked within HubSpot, helping your team know when and how to follow up.<\/p>\n<p>As you can see, HubSpot is a powerful tool that can have a massive impact on your company.<\/p>\n<div class=\"hs-cta-embed hs-cta-simple-placeholder hs-cta-embed-184099535461\" style=\"max-width:100%; max-height:100%; width:1000px;height:76.5px\" data-hubspot-wrapper-cta-id=\"184099535461\">\n  <a href=\"https:\/\/simplestrat.com\/hs\/cta\/wi\/redirect?encryptedPayload=AVxigLJsvF4oJvPLqHmQ6SfG7XkQ1wu9Cu2ooZjEID7pGRo20VNolpoPWf3Ezm%2Bm6qk%2FomT7cmRlrVrKjJ5gXv%2F6Xwmshv7kyvewQMutoLzM5Q8c6ydQwou9KJKY9%2BwnDd%2BJYWmM%2BoJMTna0%2FK7XL9yjIijvppoVZs8s54DeCViDWU37Zw2pJOfGty4N2j9N&amp;webInteractiveContentId=184099535461&amp;portalId=1949878\" target=\"_blank\" rel=\"noopener\" crossorigin=\"anonymous\"><br \/>\n    <img decoding=\"async\" alt=\"Simplify Growth with HubSpot: Unlock smarter strategies and tools with personalized HubSpot consulting.\" loading=\"lazy\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/1949878\/interactive-184099535461.png\" style=\"height: 100%; width: 100%; object-fit: fill\" onerror=\"this.style.display='none'\"\/><br \/>\n  <\/a>\n<\/div>\n<h2><span\/><span style=\"font-weight: bold;\">Why we love HubSpot<\/span><\/h2>\n<p>Wondering why HubSpot is so popular? We know this was a lot of information about how HubSpot works, and how it can help grow your business. So we thought we\u2019d share some of our favorite things about HubSpot while you wrap your mind around everything it can do.<\/p>\n<h3 style=\"font-weight: bold;\">Everything is in one place.<\/h3>\n<p><strong data-start=\"898\" data-end=\"1032\">We see it all the time\u2014teams wasting hours trying to sync data manually or struggling to get marketing and sales on the same page.<\/strong> HubSpot <strong data-start=\"1041\" data-end=\"1067\">eliminates those silos<\/strong> by bringing your CRM, marketing, sales, service, and even commerce together in <strong data-start=\"1147\" data-end=\"1170\">one seamless system<\/strong>. Every customer interaction\u2014from a website visit to a closed deal to a renewal\u2014is stored right there for you.<\/p>\n<p>If you keep track of your customers in a spreadsheet or use different programs for your marketing and sales teams, we promise you: it doesn\u2019t have to be that hard. We love HubSpot because it is the central hub (no pun intended) for everything in our company.\u00a0<\/p>\n<p>We use it to write our blogs, track our customers\u2019 activity, and send our monthly emails. It streamlines communication for our team because we always know where things are. (Spoiler, they\u2019re all in HubSpot).<\/p>\n<h3 style=\"font-weight: bold;\" data-start=\"1338\" data-end=\"1386\">It actually helps our clients close more deals<\/h3>\n<p data-start=\"1387\" data-end=\"1878\" style=\"font-weight: normal;\">We\u2019ve implemented and optimized hundreds of HubSpot portals, and one thing is crystal clear: businesses that use HubSpot\u2019s AI-powered sales tools close more deals, faster. With predictive deal scoring, automated follow-ups, and AI-powered forecasting, sales teams can focus on the leads that actually matter instead of wasting time on dead ends.<\/p>\n<p data-start=\"1387\" data-end=\"1878\" style=\"font-weight: normal;\">Thanks to HubSpot (with the right implementation of course), we\u2019ve seen companies go from chaotic, manual sales processes to highly efficient pipelines that practically run themselves.<\/p>\n<h3 style=\"font-weight: bold;\" data-start=\"290\" data-end=\"332\">Its AI-powered tools make growth a breeze.<\/h3>\n<p data-start=\"333\" data-end=\"753\">From <span style=\"font-weight: normal;\">Breeze AI to advanced analytics,<\/span> HubSpot lets our clients automate repetitive tasks, generate insights, and personalize outreach at scale. Instead of spending hours building reports, writing emails, or tracking down data, HubSpot\u2019s AI tools help your team move faster, work smarter, and focus on what actually grows revenue.<\/p>\n<h3 style=\"font-weight: bold;\">It\u2019s easy to track and measure success.<\/h3>\n<p>One of our favorite things about HubSpot is the data that you receive. Even better? They even updated their reports setup to make it easier to find the information you need to track key performance indicators (KPIs) and measure your success.<\/p>\n<p>Everything is measurable and HubSpot makes it easy to navigate and find the information that matters most to you. You can even customize your reports or create dashboards to share across your company.<\/p>\n<p>Outside of your onboarding call with your HubSpot rep, there are plenty of <a href=\"https:\/\/simplestrat.com\/blog\/top-21-hubspot-hacks-tutorials-for-beginners\" rel=\"noopener\" target=\"_blank\">HubSpot tutorials<\/a> and other <a href=\"https:\/\/www.youtube.com\/c\/HubSpotHacks\/videos\" rel=\"noopener\" target=\"_blank\">video resources<\/a> produced by accredited partners to help you along the way.<\/p>\n<p>But it doesn\u2019t matter if we love HubSpot, does it? The real question is, do you think it\u2019s the right tool for you?<\/p>\n<h2 style=\"font-weight: bold;\">Pricing and packaging: flexibility for scaling<\/h2>\n<p>In 2024 HubSpot\u2019s pricing model shifted to seat-based tiers, allowing companies to pay <strong>per user<\/strong> rather than by contact volume. This change benefits scaling businesses by:<\/p>\n<ol>\n<li aria-level=\"1\">Reducing upfront costs for small teams.<\/li>\n<li aria-level=\"1\">Aligning expenses with actual platform usage.<\/li>\n<li aria-level=\"1\">Offering volume discounts for enterprises.<\/li>\n<\/ol>\n<p>We\u2019ll refrain from simply listing prices here because it varies widely depending on your needs, but if you want to make sure you purchase the right HubSpot package and avoid overspending, <a href=\"https:\/\/simplestrat.com\/hubspot-onboarding\" rel=\"noopener\" target=\"_blank\">Simple Strat can help<\/a>.<\/p>\n<h2 style=\"font-weight: bold;\">How to know if HubSpot is right for you<\/h2>\n<div>\n<div data-message-author-role=\"assistant\" data-message-id=\"a43eef5d-84d9-421b-9452-9a27bb80f646\" dir=\"auto\" data-message-model-slug=\"gpt-4o\">\n<p data-start=\"37\" data-end=\"298\">HubSpot is packed with tools to help businesses grow\u2014but not every business needs the same thing. Some teams just want a better way to track customers and automate follow-ups. Others need a full system that connects marketing, sales, and service in one place.<\/p>\n<\/div>\n<\/div>\n<p data-start=\"490\" data-end=\"542\">So, is HubSpot a good fit for you? It might be if:<\/p>\n<ul data-start=\"544\" data-end=\"1042\">\n<li data-start=\"544\" data-end=\"669\"><strong data-start=\"583\" data-end=\"625\">You\u2019re tired of bouncing between tools<\/strong> and want one system that connects marketing, sales, and customer service.<\/li>\n<li data-start=\"544\" data-end=\"669\"><strong data-start=\"704\" data-end=\"751\">You want to spend less time on manual tasks<\/strong> like following up with leads, logging emails, or building reports.<\/li>\n<li data-start=\"544\" data-end=\"669\"><strong data-start=\"823\" data-end=\"873\">You need better visibility into what\u2019s working<\/strong>\u2014whether that\u2019s tracking your pipeline, measuring campaign results, or seeing where deals get stuck.<\/li>\n<li data-start=\"544\" data-end=\"669\"><strong data-start=\"978\" data-end=\"1019\">You want a system that grows with you<\/strong> instead of one you\u2019ll have to replace in two years.<\/li>\n<li data-start=\"544\" data-end=\"669\"><strong data-start=\"1076\" data-end=\"1126\">Y<\/strong><strong data-start=\"1076\" data-end=\"1126\">ou don\u2019t want to waste months figuring it out<\/strong>\u2014you just want it to work the way you need it to from day one.<\/li>\n<\/ul>\n<p data-start=\"1044\" data-end=\"1296\" data-is-last-node=\"\" data-is-only-node=\"\">Since we&#8217;ve helped<span style=\"font-weight: bold;\">\u00a0<\/span><span style=\"font-weight: normal;\">hundreds of companies implement and optimize HubSpot, we know firsthand that businesses get the best results when they start with a solid plan\u2014not just a software purchase. In other words,\u00a0<\/span>HubSpot is<span style=\"font-weight: bold;\"> <\/span><span style=\"font-weight: normal;\">powerful, but unless you implement it around your business goals, you won&#8217;t be taking full advantage of your investment.<\/span><\/p>\n<p data-start=\"1044\" data-end=\"1296\" data-is-last-node=\"\" data-is-only-node=\"\">If you\u2019re considering HubSpot (or want to get more out of your purchase), let\u2019s talk. <strong data-start=\"1206\" data-end=\"1296\" data-is-last-node=\"\">We\u2019ll help you set it up right the first time\u2014so you get the results you need, faster.<\/strong><\/p>\n<div class=\"hs-cta-embed hs-cta-simple-placeholder hs-cta-embed-184097602077\" style=\"max-width:100%; max-height:100%; width:1000px;height:279.4921875px\" data-hubspot-wrapper-cta-id=\"184097602077\">\n  <a href=\"https:\/\/simplestrat.com\/hs\/cta\/wi\/redirect?encryptedPayload=AVxigLKoczlQJCcFPuHey16dqniNvQfCi2W8ojellMY56%2BS%2BX0syBPtCsNqfDyZ8ZATGGFtAf4txnEzO9yg1nar5AAmJf2kiQBY0IwZ7c6wYW2hFnYsKsES2briPa4J%2BEKrH3Nx%2BOjSN7msDXWjk4w3SKJQJQQwKIfdTVFranIuhUG6yE5NNByuqji3HTsml&amp;webInteractiveContentId=184097602077&amp;portalId=1949878\" target=\"_blank\" rel=\"noopener\" crossorigin=\"anonymous\"><br \/>\n    <img decoding=\"async\" alt=\"Simplify Growth with HubSpot\" loading=\"lazy\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/1949878\/interactive-184097602077.png\" style=\"height: 100%; width: 100%; object-fit: fill\" onerror=\"this.style.display='none'\"\/><br \/>\n  <\/a>\n<\/div>\n<\/div>\n<p><script>(function(d, s, id) {\n  var js, fjs = d.getElementsByTagName(s)[0];\n  if (d.getElementById(id)) return;\n  js = d.createElement(s); js.id = id;\n  js.src = \"\/\/connect.facebook.net\/en_US\/sdk.js#xfbml=1&version=v3.0\";\n  fjs.parentNode.insertBefore(js, fjs);\n }(document, 'script', 'facebook-jssdk'));<\/script><br \/>\n<br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you\u2019re growing your business, you\u2019ve probably heard of HubSpot. It\u2019s one of the biggest names in marketing and sales software\u2014and for good reason. It helps teams to stay organized, automate the boring stuff, and track what\u2019s actually driving revenue \u2014 all in one place.<\/p>\n","protected":false},"author":1,"featured_media":126767,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[98],"tags":[22213],"dealstore":[],"offerexpiration":[],"class_list":["post-126766","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-hubspot"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What Is HubSpot and What Can I Do with It? - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=126766\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Is HubSpot and What Can I Do with It? - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"If you\u2019re growing your business, you\u2019ve probably heard of HubSpot. 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