{"id":121216,"date":"2025-03-09T01:57:41","date_gmt":"2025-03-09T01:57:41","guid":{"rendered":"https:\/\/peraltafinancing.com\/advertising\/maa-ad-of-the-week-axe-from-lola-mullenlowe\/"},"modified":"2025-03-09T01:57:41","modified_gmt":"2025-03-09T01:57:41","slug":"maa-ad-of-the-week-axe-from-lola-mullenlowe","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=121216","title":{"rendered":"MAA ad of the Week: Axe from LOLA MullenLowe"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"the-post\">\n<p><!-- .entry-header-outer \/--><\/p>\n<div class=\"entry-content entry clearfix\">\n<p>Unilever\u2019s Axe (Lynx in some places) used to brighten up adland in days of yore and now, having moved on from BBH to LOLA Mullenlowe (with a few not-so-good stops in between) it\u2019s doing so again with this campaign, an anarchic effort from the Lionel Goldstein director duo (three ads.)<\/p>\n<p><iframe loading=\"lazy\" title=\"Dog, Baby, Bear | The Power of Sweetness | AXE\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/JcleVeiTLGw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Quite old-fashioned: it\u2019s funny, engaging and on TV.<\/p>\n<p>But it works online too, with loads of fans.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DGoOIfLImzd\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<\/blockquote>\n<p>Must cheer them up no end at Unilever HQ too.<\/p>\n<\/p><\/div>\n<p><!-- .entry-content \/--><\/p>\n<p>\t\t<!-- .share-buttons \/--><\/p><\/div>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><br \/>\n<br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Unilever\u2019s Axe (Lynx in some places) used to brighten up adland in days of yore and now, having moved on from BBH to LOLA Mullenlowe (with a few not-so-good stops in between) it\u2019s doing so again with this campaign, an anarchic effort from the Lionel Goldstein director duo (three ads.) Quite old-fashioned: it\u2019s funny, engaging [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":121217,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12023],"tags":[53465,53466,41461,46549,1619],"dealstore":[],"offerexpiration":[],"class_list":["post-121216","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","tag-axe","tag-lola","tag-maa","tag-mullenlowe","tag-week"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MAA ad of the Week: Axe from LOLA MullenLowe - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=121216\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MAA ad of the Week: Axe from LOLA MullenLowe - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Unilever\u2019s Axe (Lynx in some places) used to brighten up adland in days of yore and now, having moved on from BBH to LOLA Mullenlowe (with a few not-so-good stops in between) it\u2019s doing so again with this campaign, an anarchic effort from the Lionel Goldstein director duo (three ads.) 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