{"id":120013,"date":"2025-03-08T12:40:02","date_gmt":"2025-03-08T12:40:02","guid":{"rendered":"https:\/\/peraltafinancing.com\/advertising\/party-land-hires-creative-strategy-vet-sean-mcnamara-as-head-of-strategy\/"},"modified":"2025-03-08T12:40:02","modified_gmt":"2025-03-08T12:40:02","slug":"party-land-hires-creative-strategy-vet-sean-mcnamara-as-head-of-strategy","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=120013","title":{"rendered":"Party Land Hires Creative Strategy Vet Sean McNamara as Head of Strategy\u00a0"},"content":{"rendered":"


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By thelaegotist \/

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Full-service creative agency Party Land<\/a> has hired Sean McNamara as head of Strategy. The agency, which has had tremendous growth since its 2018 founding, creates imaginative, humorous and memorable work for clients, including Liquid Death, Men\u2019s Wearhouse, Urban Decay and JanSport.<\/p>\n

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McNamara has more than 20 years of experience at network agencies and indie shops in New York and Los Angeles. He also led strategy practices at Omelet, Sid Lee and, most recently, Havas Battery, after learning the fundamentals at Grey and Y&R. He has shepherded some of the most respected brands in the world, including Walmart, Google, AT&T, KFC, Whole Foods Market, Netflix and Epic Games.<\/p>\n

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Party Land has offices in Los Angeles and Colorado. They proudly claim to be comedy\u2019s greatest ad agency and take pride in being known for their ability to drive business results through the strategic use of humor. Named an Ad Agency Small Agency of the Year by Ad Age in both 2021 and 2023, Party Land has quickly emerged as a top American independent creative agency among marketers who believe in the power of comedy to turn audiences into fans.<\/p>\n

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McNamara\u2019s history with Party Land goes back several years, from early days of working on Liquid Death out of the agency\u2019s 1974 GMC motorhome at the beach to recent campaigns for Every Man Jack and KCRW.<\/p>\n

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\u201cWe\u2019re pumped to announce Sean as our new head of Strategy,\u201d said Party Land\u2019s Managing Partner, Andy Silva. \u201cHis creative vision and strategic insight will help elevate our work to new comedic heights, aligning bold, breakthrough ideas with our clients\u2019 goals. With his unique ability to balance data with smart brand storytelling, we\u2019re confident he\u2019ll drive the kind of innovation that keeps our agency at the top of its game and makes our clients\u2014and their audiences\u2014laugh out loud. We can\u2019t wait to see how he helps shape the future of Party Land.\u201d\u00a0<\/p>\n

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\u201cWhen done right, comedic advertising isn\u2019t just fun for fun\u2019s sake. It\u2019s serious business solving complex problems and delivering real results. To be effective, it starts with honestly assessing the right job needed, understanding the right audience and brand truths, and strategically identifying the right rules to break. But none of it works without the kind of creative talent that can make it genuinely funny, not just ad funny. That\u2019s where Paty Land wins,\u201d added McNamara.<\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"

\u00a0 By thelaegotist \/ October 10, 2024 \/ Full-service creative agency Party Land has hired Sean McNamara as head of Strategy. The agency, which has had tremendous growth since its 2018 founding, creates imaginative, humorous and memorable work for clients, including Liquid Death, Men\u2019s Wearhouse, Urban Decay and JanSport. McNamara has more than […]<\/p>\n","protected":false},"author":1,"featured_media":120014,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12023],"tags":[1087,41661,4132,18038,577,28866,11636,36422],"dealstore":[],"offerexpiration":[],"class_list":["post-120013","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","tag-creative","tag-hires","tag-land","tag-mcnamara","tag-party","tag-sean","tag-strategy","tag-vet"],"yoast_head":"\nParty Land Hires Creative Strategy Vet Sean McNamara as Head of Strategy\u00a0 - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=120013\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Party Land Hires Creative Strategy Vet Sean McNamara as Head of Strategy\u00a0 - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"\u00a0 By thelaegotist \/ October 10, 2024 \/ Full-service creative agency Party Land has hired Sean McNamara as head of Strategy. 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