{"id":117910,"date":"2025-03-07T14:03:10","date_gmt":"2025-03-07T14:03:10","guid":{"rendered":"https:\/\/peraltafinancing.com\/agriculture\/new-non-upf-verified-food-label-doesnt-actually-tell-you-much\/"},"modified":"2025-03-07T14:03:10","modified_gmt":"2025-03-07T14:03:10","slug":"new-non-upf-verified-food-label-doesnt-actually-tell-you-much","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=117910","title":{"rendered":"New Non-UPF Verified food label doesn\u2019t actually tell you much"},"content":{"rendered":"


\n<\/p>\n

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\"\"<\/a><\/figure>\n

If it\u2019s not broken, don\u2019t fix it, replicate it!<\/p>\n

The Non-GMO Project is embracing this phrase to once again mislead consumers, promote false food narratives, and earn some money. It announced the launch of its newest label: Non-UPF Verified. This \u201chelpful\u201d label will let you know that a food product is free from ultra processed foods. Ostensibly, the marketing initiative claims this will aid shoppers to make healthier choices.<\/p>\n

You\u2019re probably already aware of Non-UPF\u2019s older sibling: the Non-GMO Verified label. That\u2019s the one with the annoying little orange Monarch butterfly that appears on a variety of food products, whether there is a GMO option or not. The Non-GMO Project previously told us this label could help consumers make smart choices in the grocery store.<\/p>\n

And to support the importance of its label, The Non-GMO Project sold a constant narrative of lies about genetically modified crops. Meanwhile the nonprofit\u2019s revenue continued to grow as more and more companies paid for the right to slap that butterfly on their packaging and seemingly passed that added cost onto shoppers. The Non-GMO Project and the companies in bed with it (like the Jeff Bezos-owned Whole Foods Market) ignored the extensive scientific body of evidence demonstrating the safety of biotechnology. Nor did it matter that this important technology has allowed farmers to grow crops more efficiently, with fewer pesticides and a smaller environmental footprint. That was never the point.<\/p>\n

Keep reading at AGDAILY<\/a>.<\/p>\n

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\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"

If it\u2019s not broken, don\u2019t fix it, replicate it! The Non-GMO Project is embracing this phrase to once again mislead consumers, promote false food narratives, and earn some money. It announced the launch of its newest label: Non-UPF Verified. This \u201chelpful\u201d label will let you know that a food product is free from ultra processed […]<\/p>\n","protected":false},"author":1,"featured_media":117911,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12026],"tags":[7997,2074,2036,52259,52260],"dealstore":[],"offerexpiration":[],"class_list":["post-117910","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agriculture","tag-doesnt","tag-food","tag-label","tag-nonupf","tag-verified"],"yoast_head":"\nNew Non-UPF Verified food label doesn\u2019t actually tell you much - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=117910\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Non-UPF Verified food label doesn\u2019t actually tell you much - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"If it\u2019s not broken, don\u2019t fix it, replicate it! 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