{"id":116693,"date":"2025-03-07T01:31:34","date_gmt":"2025-03-07T01:31:34","guid":{"rendered":"https:\/\/peraltafinancing.com\/alcohol\/india-bartender-week-founders-reflect-on-inaugural-show-drinks-international\/"},"modified":"2025-03-07T01:31:34","modified_gmt":"2025-03-07T01:31:34","slug":"india-bartender-week-founders-reflect-on-inaugural-show-drinks-international","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=116693","title":{"rendered":"India Bartender Week founders reflect on inaugural show &#8211; Drinks International"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p dir=\"ltr\"><span>Held in conjunction with Hanna Lee Communications\u2019 Worldwide Bartender Week, the event culminated in the India Bar Summit at Le M\u00e9ridien Gurgaon for two days of panels, workshops and masterclasses led by influential figures in the global and Indian bar community.\u00a0<\/span><\/p>\n<p dir=\"ltr\"><span>Speaking on the inception of IBW at the Bar Summit, co-founder Minakshi Singh, told <em>DI<\/em>: \u201cWe always felt that it\u2019s been a long time coming. Indian bartenders and the Indian bar industry have always struggled with positioning in the sense that we are really new in the industry culturally.\u00a0<\/span><\/p>\n<p dir=\"ltr\"><span>\u201cWe are catching up fast to what the world is doing and we wanted to showcase that and bring a unifying voice to the industry and on one platform,\u201d Singh continued.<\/span><\/p>\n<p dir=\"ltr\"><span>The event championed inclusivity in terms of India\u2019s geography, bringing together bartenders from cities across the country. \u201cI think we\u2019re all in a bit of shock,&#8221; added Singh. &#8220;The word has spread and the industry needs it, there is a real thirst for knowledge and respect and I can see that everybody wants that. India is ready for this. I don\u2019t want people to perceive us with that light anymore, we are doing well for ourselves and I want the world to see this.\u201d<\/span><\/p>\n<p dir=\"ltr\"><span>On India\u2019s bar culture and affirming its place in the global scene, Yangdup Lama, co-founder of IBW, added: \u201cThe cocktail culture in India has just started to take off in the past few years and local pride is a big thing which wasn\u2019t always there. We were using more western ingredients but now bartenders are using a lot of local flavours, twisting cocktails and bringing something unique. With every new bar that\u2019s opening, and even restaurants, they have a strong bar programme and a lot are based on regional ingredients, so there\u2019s lots on offer for the consumer.<\/span><\/p>\n<p dir=\"ltr\"><span>\u201cWe still have a lot of domestic consumers. People don\u2019t come to India with the idea of F&amp;B tourism and as we progress, that is what we need to work towards. We have fantastic food and we have great bars and bartenders who are innovative, so we have a wonderful plethora of offerings for consumers who come from outside of India,\u201d Lama continued.<\/span><\/p>\n<p dir=\"ltr\"><span>With the inaugural IBW wrapped up, looking ahead to next year, Vikram Achanta, third co-founder of IBW, said: \u201cWe\u2019ve seen the evolution of the Indian drinks industry and a rapid evolution over the last three to four years. We\u2019re on the cusp of further growth and we\u2019re seeing more bars and quality bartending across cities, including smaller ones, where you might not have thought there would be these high quality cocktails.<\/span><\/p>\n<p>\u201cClearly we\u2019ve struck a chord with the community and there\u2019s been this tremendous thirst for knowledge. We hope it\u2019s an inspirational event for the bartending community and they too can dream about the potential of what their career offers them. It\u2019s given us a lot of momentum, so in the lead up to the 2026 edition we would definitely like to do satellite events across the country with one in each city, so if people can\u2019t come to IBW we\u2019ll try and bring a small piece to them,\u201d Achanta continued.\u00a0<\/p>\n<p dir=\"ltr\"><span>IBW also offers The Handshake Grant, an initiative to provide access to bartenders across the country which saw 200+ applications from 15 different cities and the state of Goa.<\/span><\/p>\n<p dir=\"ltr\"><span>On the grant, Singh added: \u201cThe idea was, no questions asked, to help legitimate bartenders who can\u2019t get to the global bar shows or at least bring them to one in India. We want to continue to do it every year and keep it unique to India Bartender Week.\u201d<\/span><\/p>\n<p><\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Held in conjunction with Hanna Lee Communications\u2019 Worldwide Bartender Week, the event culminated in the India Bar Summit at Le M\u00e9ridien Gurgaon for two days of panels, workshops and masterclasses led by influential figures in the global and Indian bar community.\u00a0 Speaking on the inception of IBW at the Bar Summit, co-founder Minakshi Singh, told [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":116694,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12029],"tags":[1449,51722,44485,51715,51723,51714,3124,5038,9252,12635,51718,51716,23614,8707,51721,51726,51724,3006,51713,51719,51725,51717,27588,2443,1619,51720,51727],"dealstore":[],"offerexpiration":[],"class_list":["post-116693","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alcohol","tag-bar","tag-bar-summit","tag-bartender","tag-bartender-week","tag-communications-worldwide-bartender","tag-culminated","tag-days","tag-drinks","tag-event","tag-founders","tag-gurgaon","tag-ibw","tag-inaugural","tag-india","tag-india-bar","tag-india-bar-summit","tag-indian-bar-community","tag-international","tag-le","tag-le-mridien","tag-le-mridien-gurgaon","tag-mridien","tag-reflect","tag-show","tag-week","tag-worldwide-bartender","tag-worldwide-bartender-week"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>India Bartender Week founders reflect on inaugural show - Drinks International - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=116693\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"India Bartender Week founders reflect on inaugural show - Drinks International - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Held in conjunction with Hanna Lee Communications\u2019 Worldwide Bartender Week, the event culminated in the India Bar Summit at Le M\u00e9ridien Gurgaon for two days of panels, workshops and masterclasses led by influential figures in the global and Indian bar community.\u00a0 Speaking on the inception of IBW at the Bar Summit, co-founder Minakshi Singh, told [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fivemor.com\/?p=116693\" \/>\n<meta property=\"og:site_name\" content=\"Som2ny Network\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-07T01:31:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/03\/11630.photo_.4.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"570\" \/>\n\t<meta property=\"og:image:height\" content=\"383\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fivemor.com\/?p=116693#article\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/?p=116693\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\"},\"headline\":\"India Bartender Week founders reflect on inaugural show &#8211; 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