{"id":115067,"date":"2025-02-28T10:32:37","date_gmt":"2025-02-28T10:32:37","guid":{"rendered":"https:\/\/peraltafinancing.com\/adventure\/atta-fee-announce-partnership-to-promote-sustainable-travel-practices\/"},"modified":"2025-02-28T10:32:37","modified_gmt":"2025-02-28T10:32:37","slug":"atta-fee-announce-partnership-to-promote-sustainable-travel-practices","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=115067","title":{"rendered":"ATTA &#038; FEE Announce Partnership to Promote Sustainable Travel Practices"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"\">\n<p><span style=\"font-weight: 400;\">ATTA and FEE have created a Memorandum of Understanding with the goal of jointly promoting sustainability awareness, fostering practical implementation, encouraging community engagement, and activating market participation among the members of both organisations. This collaboration will benefit the members of ATTA and FEE (Green Key and Blue Flag programmes), while aiming to build more sustainable destinations and companies.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThe collaboration between ATTA and FEE will lead to the development of more resilient and eco-friendly travel destinations and continue setting a high standard for the industry,\u201d says Daniel Schaffer, Chief Executive Officer of FEE.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By leveraging each other&#8217;s strengths and resources, this partnership will enhance the visibility and impact of sustainability initiatives. It will provide a robust framework for members to adopt and showcase best practices in environmental stewardship. Additionally, it will facilitate deeper community involvement, encouraging local populations to actively participate in sustainability efforts. This concerted approach is expected to drive market activation, creating a competitive edge for businesses that prioritise sustainable practices.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to Shannon Stowell, CEO of ATTA, &#8220;<\/span>Sustainability is no longer an option; it is a necessity for the future of travel. This partnership between ATTA and FEE represents a significant step toward equipping more destinations and businesses with the tools and knowledge to implement meaningful change. By working together, we can create a more responsible and resilient tourism industry that benefits communities, protects our planet, and enhances the traveler experience.&#8221;<\/p>\n<h5 class=\"h5\"><span style=\"font-weight: 400;\">About <\/span><b>Foundation for Environmental Education<\/b><\/h5>\n<p><span style=\"font-weight: 400;\">The <\/span><a href=\"http:\/\/www.fee.global\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Foundation for Environmental Education<\/span><\/a><span style=\"font-weight: 400;\"> (FEE) is one of the world\u2019s largest Education for Sustainable Development (ESD) organisations, with over 100 member organisations in 81 countries. With a network of over 50,000 educational institutions, the <\/span><a href=\"http:\/\/www.ecoschools.global\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Eco-Schools<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"http:\/\/www.leaf.global\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Learning About Ecosystems and Forests<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"http:\/\/www.yre.global\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Young Reporters for the Environment<\/span><\/a><span style=\"font-weight: 400;\"> programmes\u00a0empower young people to create an environmentally conscious world through experiential, project-based learning. The <\/span><a href=\"http:\/\/www.greenkey.global\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Green Key<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"http:\/\/www.blueflag.global\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Blue Flag<\/span><\/a><span style=\"font-weight: 400;\"> programmes are globally recognised for promoting sustainable business practices and the protection of natural resources.\u00a0With over 40 years of impactful experience in ESD, FEE\u2019s strategic plan, <\/span><a href=\"https:\/\/www.fee.global\/our-strategy-gaia-2030\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">GAIA 20:30<\/span><\/a><span style=\"font-weight: 400;\">, prioritises impactful action across all five programmes to address the threats of climate change, biodiversity loss and environmental pollution.\u00a0<\/span><\/p>\n<h5 class=\"h5\"><span style=\"font-weight: 400;\">About the <\/span><b>Adventure Travel Trade Association (ATTA)<\/b><\/h5>\n<p><a href=\"http:\/\/www.adventuretravel.biz\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">The Adventure Travel Trade Association (ATTA)<\/span><\/a><span style=\"font-weight: 400;\">, established in 1990, is the largest global network of adventure travel leaders with around 30,000 individual guides, tour operators, lodges, travel advisors, tourism boards, destination marketing and management organisations, outdoor educators, gear companies and travel media who share a belief and commitment to sustainable tourism. ATTA\u2019s mission is to empower the global travel community to protect natural and cultural capital while creating economic value that benefits both trade members and destinations. ATTA offers a portfolio of strategic solutions and a robust ecosystem of events around the world. ATTA has specialised expertise in research, education, media, and promotion.<\/span><\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>ATTA and FEE have created a Memorandum of Understanding with the goal of jointly promoting sustainability awareness, fostering practical implementation, encouraging community engagement, and activating market participation among the members of both organisations. This collaboration will benefit the members of ATTA and FEE (Green Key and Blue Flag programmes), while aiming to build more sustainable [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":115069,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11760],"tags":[14046,30907,11101,11188,16681,17188,11239,542],"dealstore":[],"offerexpiration":[],"class_list":["post-115067","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-adventure","tag-announce","tag-atta","tag-fee","tag-partnership","tag-practices","tag-promote","tag-sustainable","tag-travel"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ATTA &amp; FEE Announce Partnership to Promote Sustainable Travel Practices - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=115067\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ATTA &amp; FEE Announce Partnership to Promote Sustainable Travel Practices - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"ATTA and FEE have created a Memorandum of Understanding with the goal of jointly promoting sustainability awareness, fostering practical implementation, encouraging community engagement, and activating market participation among the members of both organisations. 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