{"id":110783,"date":"2025-02-26T07:51:45","date_gmt":"2025-02-26T07:51:45","guid":{"rendered":"https:\/\/peraltafinancing.com\/analytics\/for-those-of-you-in-the-print-world\/"},"modified":"2025-02-26T07:51:45","modified_gmt":"2025-02-26T07:51:45","slug":"for-those-of-you-in-the-print-world","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=110783","title":{"rendered":"For Those Of You In The Print World"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"post-body-3264408524906772221\" itemprop=\"description articleBody\">\n<p style=\"text-align: justify;\"><span style=\"font-family: arial;\">Not in the print world? You can skip, we&#8217;ll see you tomorrow.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial;\">If you are mailing catalogs, you likely need to immediately evaluate three things.<\/span><\/p>\n<ol>\n<li><span style=\"font-family: arial;\">How much money can you save (by sending fewer catalogs) while protecting top-line demand.<\/span><\/li>\n<li><span style=\"font-family: arial;\">What the optimal Action Stream looks like from a print standpoint (i.e. how many times to mail a customer, annually).<\/span><\/li>\n<li><span style=\"font-family: arial;\">What products align with print vs. the products that align with digital channels.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-family: arial;\">This was the #1 project request in 2024 (and that counts all the e-commerce brand analysis requests last year) &#8230; some catalog brands got a significant head start and are making progress in 2025 &#8230; transforming their businesses. I&#8217;ve seen the positive results in my Elite Program runs. It&#8217;s happening &#8230; the future is out there, waiting to be written.<\/span><\/p>\n<p><span style=\"font-family: arial;\">Here&#8217;s three ways that catalog-centric brands are working with me in 2025.<\/span><\/p>\n<div>\n<ol>\n<li><span style=\"color: #990000; font-family: arial;\"><b>Full Catalog Action Stream and Code To Update Your Database As You Wish. Cost = $30,000.<\/b><\/span><\/li>\n<li><span style=\"color: #674ea7; font-family: arial;\"><b>Half Catalog Action Stream and Digital Action Stream Analysis &#8230; you don&#8217;t get the code, you do get to learn how often you should be mailing customers, you learn products that align with print vs. digital, and you&#8217;ll get the Action Segments and Plus\/Minus variable used in Action Streams. Cost = $22,000.<\/b><\/span><\/li>\n<li><span style=\"color: #38761d; font-family: arial;\"><b>Half Catalog Action Stream Project (Most Popular Last Year) &#8230; you learn how often to mail customers, you learn the products that align with print vs. digital, you get a forecast for where your business is likely to head as a consequence. Cost = $15,000.<\/b><\/span><\/li>\n<\/ol>\n<\/div>\n<div><span style=\"font-family: arial;\">My calendar generally fills up fast in April, once clients see that they&#8217;re going to have problems making their p&amp;l work during the fiscal year. So get ahead of the curve and contact me now (kevinh@minethatdata.com). <a href=\"https:\/\/blog.minethatdata.com\/p\/hire-kevin.html\" target=\"_blank\">Full product offering can be observed here<\/a>. This is looking like one of those years where you&#8217;re dealing with a bit of uncertainty.\u00a0<\/span><\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Not in the print world? You can skip, we&#8217;ll see you tomorrow. If you are mailing catalogs, you likely need to immediately evaluate three things. How much money can you save (by sending fewer catalogs) while protecting top-line demand. What the optimal Action Stream looks like from a print standpoint (i.e. how many times to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12033],"tags":[2148,2379],"dealstore":[],"offerexpiration":[],"class_list":["post-110783","post","type-post","status-publish","format-standard","hentry","category-analytics","tag-print","tag-world"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>For Those Of You In The Print World - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=110783\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"For Those Of You In The Print World - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Not in the print world? You can skip, we&#8217;ll see you tomorrow. If you are mailing catalogs, you likely need to immediately evaluate three things. How much money can you save (by sending fewer catalogs) while protecting top-line demand. 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