{"id":107763,"date":"2025-02-24T20:21:14","date_gmt":"2025-02-24T20:21:14","guid":{"rendered":"https:\/\/peraltafinancing.com\/advertising\/anomaly-heads-for-the-winning-post-with-skybet\/"},"modified":"2025-02-24T20:21:14","modified_gmt":"2025-02-24T20:21:14","slug":"anomaly-heads-for-the-winning-post-with-skybet","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=107763","title":{"rendered":"Anomaly heads for the winning post with SkyBet"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"the-post\">\n<p><!-- .entry-header-outer \/--><\/p>\n<div class=\"entry-content entry clearfix\">\n<p>Anomaly has won the SkyBet account just in time for the Cheltenham national hunt racing festival where SkyBet is launching what it calls its always-on racing platform. And the hero of the campaign is not a free bet or combination thereof but horses \u2013 in this case as a G.O.A.T (greatest of all time.) <\/p>\n<p>Able to run 45mph, jump 8ft and compete with a human on their back.<\/p>\n<p><iframe loading=\"lazy\" title=\"SkyBet \u2013 The G.O.A.T.\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/2nTDIlYrOxU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>SkyBet marketing director Coral Cranmer says: \u201cIn a category so used to shouting about price and promos in order to grab attention, it has been a real pleasure instead to focus on the amazing athletes that make sports so entertaining for our fans. We were so delighted with the bold vision of the G.O.A.T presented by the team at Anomaly and how they have truly understood the assignment to bring a huge dose of Sky cinematic magic to our Cheltenham campaign.\u201d <\/p>\n<p>Anomaly CEO Camilla Harrisson says: \u201cWe were thrilled to be appointed by Sky Bet and this first campaign together is a testament to our shared creative ambition: \u2018The G.O.A.T. is a Horse\u2019 is charged with attitude and swagger, intended to catapult horse-racing from the sidelines of sports culture, straight into the heart of the fan conversation.\u201d<\/p>\n<p>Cheltenham is where the real high rollers \u2013 mostly Irish it seems \u2013 come out to play and this captures that in a fresh way.<\/p>\n<p>MAA creative scale: 7.5. <\/p>\n<\/p><\/div>\n<p><!-- .entry-content \/--><\/p>\n<p>\t\t<!-- .share-buttons \/--><\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Anomaly has won the SkyBet account just in time for the Cheltenham national hunt racing festival where SkyBet is launching what it calls its always-on racing platform. And the hero of the campaign is not a free bet or combination thereof but horses \u2013 in this case as a G.O.A.T (greatest of all time.) Able [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":107765,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12023],"tags":[48981,2559,2649,48982,19837],"dealstore":[],"offerexpiration":[],"class_list":["post-107763","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","tag-anomaly","tag-heads","tag-post","tag-skybet","tag-winning"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Anomaly heads for the winning post with SkyBet - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=107763\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Anomaly heads for the winning post with SkyBet - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Anomaly has won the SkyBet account just in time for the Cheltenham national hunt racing festival where SkyBet is launching what it calls its always-on racing platform. 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