{"id":105129,"date":"2025-02-23T11:46:22","date_gmt":"2025-02-23T11:46:22","guid":{"rendered":"https:\/\/peraltafinancing.com\/alcohol\/exclusive-news-and-research-on-the-wine-spirits-and-beer-business-25\/"},"modified":"2025-02-23T11:46:22","modified_gmt":"2025-02-23T11:46:22","slug":"exclusive-news-and-research-on-the-wine-spirits-and-beer-business-25","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=105129","title":{"rendered":"Exclusive news and research on the wine, spirits and beer business"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>\u2022Owensboro, Kentucky\u2019s <strong>Green River Distilling Co.<\/strong> has announced \u201cRaise Your Spirits,\u201d the first advertising campaign from Green River in more than a century.<span id=\"more-36948\"\/> The campaign, created by Forsman &amp; Bodenfors, features G.R., the \u201cghost of Green River,\u201d as its spokesperson and will run in streaming TV, digital video, social, and out-of-home channels across the U.S., including digital ads with Major League Baseball. The campaign has also partnered with sports host Colin Cowherd. Green River Distilling Co. is part of Bardstown Bourbon Company.<\/p>\n<p>\u2022Venezuelan rum <strong>Santa Teresa 1796<\/strong> has launched new packaging in the U.S. The design refresh features a new canister for the bottle, sporting the brand\u2019s label on the front and Santa Teresa\u2019s rosette flourish on the lid. The new label design is featured on the bottle, which features complementary accent colors. Santa Teresa 1796 is part of the Bacardi portfolio and has had U.S. volume of around 30,000 cases in recent years.<\/p>\n<p>\u2022Wine importer <strong>Cape Classics<\/strong> has announced that founder Andr\u00e9 Shearer has returned to the role of CEO. Shearer stepped away from day-to-day management five years ago and will retain his executive chairman title. In addition, Matthew Dennie has been named Cape Classics\u2019 new COO. Dennie is a Cape Classics veteran, having previously spent 15 years with the company culminating as vice president of sales and operations. Cape Classics represents a portfolio of South African and French wines including Jam Jar, Indaba, Braai, Le Roi des Pierres, and King of Stones, among others.<\/p>\n<p>\u2022Rapper Megan Thee Stallion has introduced <strong>Chicas Divertidas<\/strong>, a new Tequila brand, launching with Blanco and Reposado expressions. The Tequilas are distilled at Casa Centinela, a distillery with more than 100 years of history. Both expressions are bottled at 40% abv with Blanco retailing at $70 and Reposado at $80. The duo will be available in select retailers in the U.S. as well as through ReserveBar and the brand\u2019s website.<\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>\u2022Owensboro, Kentucky\u2019s Green River Distilling Co. has announced \u201cRaise Your Spirits,\u201d the first advertising campaign from Green River in more than a century. The campaign, created by Forsman &amp; Bodenfors, features G.R., the \u201cghost of Green River,\u201d as its spokesperson and will run in streaming TV, digital video, social, and out-of-home channels across the U.S., [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12029],"tags":[3171,907,1305,1820,10113,16238,9182],"dealstore":[],"offerexpiration":[],"class_list":["post-105129","post","type-post","status-publish","format-standard","hentry","category-alcohol","tag-beer","tag-business","tag-exclusive","tag-news","tag-research","tag-spirits","tag-wine"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Exclusive news and research on the wine, spirits and beer business - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=105129\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Exclusive news and research on the wine, spirits and beer business - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"\u2022Owensboro, Kentucky\u2019s Green River Distilling Co. has announced \u201cRaise Your Spirits,\u201d the first advertising campaign from Green River in more than a century. 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