{"id":104379,"date":"2025-02-23T02:11:05","date_gmt":"2025-02-23T02:11:05","guid":{"rendered":"https:\/\/peraltafinancing.com\/business\/marketing\/yess-latest-acquisition-is-legendary-dc-agency-williams-whittle-marketing-communication-news\/"},"modified":"2025-02-23T02:11:05","modified_gmt":"2025-02-23T02:11:05","slug":"yess-latest-acquisition-is-legendary-dc-agency-williams-whittle-marketing-communication-news","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=104379","title":{"rendered":"Yes&\u2019s Latest Acquisition is Legendary DC Agency Williams Whittle \u2013 Marketing Communication News"},"content":{"rendered":"


\n<\/p>\n

\n

Yes& embraces firm\u2019s 55+ years of nonprofit expertise<\/strong><\/p>\n

Yes&<\/strong><\/a>\u00a0announce its second acquisition of 2025, the legendary D.C. agency Williams Whittle<\/strong><\/a>. Earlier this month Yes& announced the acquisition of Beacon Digital Marketing (now operating as Yes& Beacon), a leader in B2B, fintech, cyber security, and SaaS marketing.<\/p>\n

\n
\"\"<\/a><\/figure>\n<\/div>\n

The acquisition of\u00a0Williams Whittle<\/a>\u00a0will reverberate throughout the Washington area and beyond since the firm has thrived for more than 55 years as a full-service independent advertising agency. Williams Whittle\u2019s services include research, strategy, branding, storytelling, PSA campaigns and activation, and the agency has specialized in nonprofit healthcare marketing, green marketing, military\/veteran marketing, and social impact.<\/p>\n

\n

\u201cAfter 51 years of personal involvement in and ownership of Williams Whittle, I am thrilled to pass the WW torch to Yes&,\u201d said Rob Whittle,\u00a0chairman and CEO at Williams Whittle<\/a>.<\/strong>\u00a0\u201cMy employees have found a home that shares the ethical and professional standards that we worked so hard to achieve at WW.\u201d<\/p>\n<\/blockquote>\n

\n

Robert Sprague, founder and CEO of Yes&<\/a>, points out that<\/strong> \u201cWilliams Whittle\u2019s experience is a natural fit for Yes&, as we already work extensively with foundations and other nonprofit organizations.\u00a0By joining forces, we\u2019re not only growing in staff and size, but we\u2019re also expanding the possibilities for our clients in the nonprofit space.\u201d\u00a0<\/p>\n<\/blockquote>\n

\n

\u201cThe merger of Yes&\u2019s philanthropy team with Williams Whittle creates a formidable offering for nonprofit and foundation clients looking for deep sector expertise,\u201d added Yes&<\/a> COO Zihla Salinas.<\/strong> \u201cUnder the Yes& umbrella, this newly combined team will be able to take their capabilities, thought leadership, and proven methodologies even further.\u201d\u00a0<\/p>\n<\/blockquote>\n

Williams Whittle<\/a> is the latest of more than a dozen previous acquisitions by Yes&\u2014including Lipman Hearne (an agency focused on higher education, not-for-profit, and philanthropy) in 2022, and last year\u2019s purchase of CommCore Consulting Group (communications training and crisis communications for both commercial and government clients). Along with success in new business and organic growth, the acquisition strategy has made Yes& one of the fastest growing independent agencies in the world.<\/p>\n

Source<\/strong>: Yes&<\/a><\/p>\n

\u00a0\u00a0Agency<\/a>, Aquisition<\/a>, Williams Whittle<\/a>, Yes&<\/a><\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"

Yes& embraces firm\u2019s 55+ years of nonprofit expertise Yes&\u00a0announce its second acquisition of 2025, the legendary D.C. agency Williams Whittle. Earlier this month Yes& announced the acquisition of Beacon Digital Marketing (now operating as Yes& Beacon), a leader in B2B, fintech, cyber security, and SaaS marketing. The acquisition of\u00a0Williams Whittle\u00a0will reverberate throughout the Washington area […]<\/p>\n","protected":false},"author":1,"featured_media":104380,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[98],"tags":[11310,5353,12974,5683,16410,8402,1820,39453,7876,47974],"dealstore":[],"offerexpiration":[],"class_list":["post-104379","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-acquisition","tag-agency","tag-communication","tag-latest","tag-legendary","tag-marketing","tag-news","tag-whittle","tag-williams","tag-yess"],"yoast_head":"\nYes&\u2019s Latest Acquisition is Legendary DC Agency Williams Whittle \u2013 Marketing Communication News - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=104379\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Yes&\u2019s Latest Acquisition is Legendary DC Agency Williams Whittle \u2013 Marketing Communication News - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Yes& embraces firm\u2019s 55+ years of nonprofit expertise Yes&\u00a0announce its second acquisition of 2025, the legendary D.C. agency Williams Whittle. Earlier this month Yes& announced the acquisition of Beacon Digital Marketing (now operating as Yes& Beacon), a leader in B2B, fintech, cyber security, and SaaS marketing. The acquisition of\u00a0Williams Whittle\u00a0will reverberate throughout the Washington area […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fivemor.com\/?p=104379\" \/>\n<meta property=\"og:site_name\" content=\"Som2ny Network\" \/>\n<meta property=\"article:published_time\" content=\"2025-02-23T02:11:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/image001-8-1024x445.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"445\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fivemor.com\/?p=104379#article\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/?p=104379\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\"},\"headline\":\"Yes&\u2019s Latest Acquisition is Legendary DC Agency Williams Whittle \u2013 Marketing Communication News\",\"datePublished\":\"2025-02-23T02:11:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=104379\"},\"wordCount\":374,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=104379#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/image001-8-1024x445.jpg\",\"keywords\":[\"Acquisition\",\"Agency\",\"Communication\",\"Latest\",\"Legendary\",\"marketing\",\"NEWS\",\"Whittle\",\"Williams\",\"Yess\"],\"articleSection\":[\"Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/fivemor.com\/?p=104379#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fivemor.com\/?p=104379\",\"url\":\"https:\/\/fivemor.com\/?p=104379\",\"name\":\"Yes&\u2019s Latest Acquisition is Legendary DC Agency Williams Whittle \u2013 Marketing Communication News - Som2ny Network\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=104379#primaryimage\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=104379#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/image001-8-1024x445.jpg\",\"datePublished\":\"2025-02-23T02:11:05+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/fivemor.com\/?p=104379#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/fivemor.com\/?p=104379\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/?p=104379#primaryimage\",\"url\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/image001-8-1024x445.jpg\",\"contentUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/image001-8-1024x445.jpg\",\"width\":1024,\"height\":445},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/fivemor.com\/?p=104379#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/fivemor.com\/?bp_activities=1\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Yes&\u2019s Latest Acquisition is Legendary DC Agency Williams Whittle \u2013 Marketing Communication News\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/fivemor.com\/#website\",\"url\":\"https:\/\/fivemor.com\/\",\"name\":\"Som2ny Network\",\"description\":\"Daily Deals\",\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/fivemor.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/fivemor.com\/#organization\",\"name\":\"Som2ny Network\",\"url\":\"https:\/\/fivemor.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png\",\"contentUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png\",\"width\":300,\"height\":86,\"caption\":\"Som2ny Network\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/fivemor.com\"],\"url\":\"https:\/\/fivemor.com\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Yes&\u2019s Latest Acquisition is Legendary DC Agency Williams Whittle \u2013 Marketing Communication News - Som2ny Network","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/fivemor.com\/?p=104379","og_locale":"en_US","og_type":"article","og_title":"Yes&\u2019s Latest Acquisition is Legendary DC Agency Williams Whittle \u2013 Marketing Communication News - Som2ny Network","og_description":"Yes& embraces firm\u2019s 55+ years of nonprofit expertise Yes&\u00a0announce its second acquisition of 2025, the legendary D.C. agency Williams Whittle. Earlier this month Yes& announced the acquisition of Beacon Digital Marketing (now operating as Yes& Beacon), a leader in B2B, fintech, cyber security, and SaaS marketing. The acquisition of\u00a0Williams Whittle\u00a0will reverberate throughout the Washington area […]","og_url":"https:\/\/fivemor.com\/?p=104379","og_site_name":"Som2ny Network","article_published_time":"2025-02-23T02:11:05+00:00","og_image":[{"width":1024,"height":445,"url":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/image001-8-1024x445.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/fivemor.com\/?p=104379#article","isPartOf":{"@id":"https:\/\/fivemor.com\/?p=104379"},"author":{"name":"admin","@id":"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371"},"headline":"Yes&\u2019s Latest Acquisition is Legendary DC Agency Williams Whittle \u2013 Marketing Communication News","datePublished":"2025-02-23T02:11:05+00:00","mainEntityOfPage":{"@id":"https:\/\/fivemor.com\/?p=104379"},"wordCount":374,"commentCount":0,"publisher":{"@id":"https:\/\/fivemor.com\/#organization"},"image":{"@id":"https:\/\/fivemor.com\/?p=104379#primaryimage"},"thumbnailUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/image001-8-1024x445.jpg","keywords":["Acquisition","Agency","Communication","Latest","Legendary","marketing","NEWS","Whittle","Williams","Yess"],"articleSection":["Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/fivemor.com\/?p=104379#respond"]}]},{"@type":"WebPage","@id":"https:\/\/fivemor.com\/?p=104379","url":"https:\/\/fivemor.com\/?p=104379","name":"Yes&\u2019s Latest Acquisition is Legendary DC Agency Williams Whittle \u2013 Marketing Communication News - Som2ny Network","isPartOf":{"@id":"https:\/\/fivemor.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/fivemor.com\/?p=104379#primaryimage"},"image":{"@id":"https:\/\/fivemor.com\/?p=104379#primaryimage"},"thumbnailUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/image001-8-1024x445.jpg","datePublished":"2025-02-23T02:11:05+00:00","breadcrumb":{"@id":"https:\/\/fivemor.com\/?p=104379#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/fivemor.com\/?p=104379"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/?p=104379#primaryimage","url":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/image001-8-1024x445.jpg","contentUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/image001-8-1024x445.jpg","width":1024,"height":445},{"@type":"BreadcrumbList","@id":"https:\/\/fivemor.com\/?p=104379#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/fivemor.com\/?bp_activities=1"},{"@type":"ListItem","position":2,"name":"Yes&\u2019s Latest Acquisition is Legendary DC Agency Williams Whittle \u2013 Marketing Communication News"}]},{"@type":"WebSite","@id":"https:\/\/fivemor.com\/#website","url":"https:\/\/fivemor.com\/","name":"Som2ny Network","description":"Daily Deals","publisher":{"@id":"https:\/\/fivemor.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/fivemor.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/fivemor.com\/#organization","name":"Som2ny Network","url":"https:\/\/fivemor.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/#\/schema\/logo\/image\/","url":"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png","contentUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png","width":300,"height":86,"caption":"Som2ny Network"},"image":{"@id":"https:\/\/fivemor.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png","caption":"admin"},"sameAs":["https:\/\/fivemor.com"],"url":"https:\/\/fivemor.com\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts\/104379","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=104379"}],"version-history":[{"count":0,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts\/104379\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/media\/104380"}],"wp:attachment":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=104379"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=104379"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=104379"},{"taxonomy":"dealstore","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fdealstore&post=104379"},{"taxonomy":"offerexpiration","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fofferexpiration&post=104379"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}