{"id":101934,"date":"2025-02-21T18:14:13","date_gmt":"2025-02-21T18:14:13","guid":{"rendered":"https:\/\/peraltafinancing.com\/alcohol\/gastronomista-campari-america-spirited-connections-interview-series-jeffrey-morgenthaler\/"},"modified":"2025-02-21T18:14:13","modified_gmt":"2025-02-21T18:14:13","slug":"gastronomista-campari-america-spirited-connections-interview-series-jeffrey-morgenthaler","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=101934","title":{"rendered":"Gastronomista: Campari America Spirited Connections Interview Series: Jeffrey Morgenthaler"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhlN46vOvfCONL40ousVfd4es2y-7SkMPwEgCp5Zx8WPxRI41gRApTk8XGllLYafXKGk05g2gguRZ-XfuV6NHNxfEZgZYEkmyJApgfXCmB9ER6HxWM9CqPxCn3aDsTmeMFzwGNR4JulC28\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%25288+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"808\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhlN46vOvfCONL40ousVfd4es2y-7SkMPwEgCp5Zx8WPxRI41gRApTk8XGllLYafXKGk05g2gguRZ-XfuV6NHNxfEZgZYEkmyJApgfXCmB9ER6HxWM9CqPxCn3aDsTmeMFzwGNR4JulC28\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%25288+of+45%2529.jpg\"\/><\/a><\/div>\n<p>\n<i>Continuing the Gastronomista <b><a href=\"http:\/\/www.gastronomista.com\/search\/label\/Campari%20Interview%20Series#.WvOd7ExFzeI\">Campari America Spirited Connections Interview series<\/a><\/b>, this month is a conversation about mentorship with one of the best in the business, James Beard Award nominee and Spirited Award recipient, Jeffrey Morgenthaler.\u00a0 He is someone who has been a personal mentor to me from afar <\/i><span style=\"background-color: transparent; color: black; display: inline; float: none; font-family: &quot;times new roman&quot;; font-size: 16px; font-style: italic; font-variant: normal; font-weight: 400; letter-spacing: normal; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;\">(unbeknownst to him!), <\/span><i>and I&#8217;m sure he has been for others.\u00a0 But the luckiest ones are those who learn from him while &#8220;in the trenches&#8221;, the up-and-coming bartenders lucky enough to be mentored by him every day.\u00a0 Envy is an understatement.<\/i><br \/>\n<i\/><i\/><br \/>\nMany, many moons ago, I started this website and stumbled into the cocktail world.\u00a0 In a rather unexpected career twist, I found myself with an insatiable curiosity to learn more about the cocktail industry: the people, the products, and how to do it myself.\u00a0 I took some pretty bad photographs, I made some really disgusting drinks, but I started meeting some amazing people.\u00a0 I also started scouring the internet for more information, desperate for more guidance about exactly what this world was all about. <\/p>\n<p>Somewhere in the early years, I discovered<b> Jeffrey Morgenthaler&#8217;s <a href=\"http:\/\/www.jeffreymorgenthaler.com\/\">website<\/a><\/b>.\u00a0 I learned how to make ginger beer, I made my own oleo saccharum for various punches, I made countless Amaretto Sours to his specs, and started my own <a href=\"http:\/\/www.jeffreymorgenthaler.com\/2012\/the-most-important-bar-tool-you\u2019re-probably-not-using\/\">pocket recipe book<\/a> (mine however, is red).\u00a0 Later, when Morgenthaler released<b> The Bar Book<\/b>, I raced through the pages, picking up practical tips that most bartenders learn on the job, but I, an island onto myself, learned through written word. <\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEgS-3KdICjQw2Fbsv-VQnacY-DMDIq8Ikj9_l9rE8ZzLhkfPpBihMP30zjkFE8GekEK9hIJ4lP4RKOKUbeO1eQVQ0dr4fdeKvnzhAgpJUpNOSagp73eL5bQ8xhmTP_uY5lbMBbdkafeXDw\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252837+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"361\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEgS-3KdICjQw2Fbsv-VQnacY-DMDIq8Ikj9_l9rE8ZzLhkfPpBihMP30zjkFE8GekEK9hIJ4lP4RKOKUbeO1eQVQ0dr4fdeKvnzhAgpJUpNOSagp73eL5bQ8xhmTP_uY5lbMBbdkafeXDw\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252837+of+45%2529.jpg\"\/><\/a><\/div>\n<p>\nI have always appreciated Morgenthaler&#8217;s no-nonesense mentality towards simplicity, staying true to the cannons of cocktails, and always being in pursuit of doing things better.\u00a0 He approaches bartending and bar management with a particular rigor that is uncannily familiar to me &#8211; after all &#8211; he too studied architecture. <\/p>\n<p>Morgenthaler has mentored countless people in the industry, at his own bar and in the community at large.\u00a0 It&#8217;s fair to say that through his books and his website, he feels like a mentor to me as well, a feeling that I&#8217;m sure so many bartenders and writers can relate to.\u00a0 So needless to say, it was a tremendous honor to spend a few hours with him at his bar in Portland (yes, I might have fanned out a little bit).\u00a0 This was not the first time I met Morgenthaler, and I hope not the last.\u00a0 He is warm, welcoming, and incredibly funny &#8211; a consummate host.\u00a0 His laugh is loud and dominates the room, as does he.\u00a0 And as for his <a href=\"http:\/\/www.foodrepublic.com\/2014\/10\/01\/the-old-fashioned-easy-to-make-well-at-home-easy-to-screw-up-at-home\/\">Old Fashioned<\/a>, it is perfect.\u00a0 Don&#8217;t even bother arguing.<br \/>`<\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEj01f-2eDH0W1RMrGErcH1ZNbhaiideu9hl6TDv5qFNu-VcUCpj3tvUIk89Wj8-hlL2XwKG72LYvHMM77QXRgm986Zw0tRFtRa99PPXWcpEcoyjpX8d3NGpTa7svSsv-ifxrzrHxnqP3rY\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252844+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"361\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEj01f-2eDH0W1RMrGErcH1ZNbhaiideu9hl6TDv5qFNu-VcUCpj3tvUIk89Wj8-hlL2XwKG72LYvHMM77QXRgm986Zw0tRFtRa99PPXWcpEcoyjpX8d3NGpTa7svSsv-ifxrzrHxnqP3rY\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252844+of+45%2529.jpg\"\/><\/a><\/div>\n<p>\nWithout further ado, Jeffrey Morgenthaler:<br \/>\n<b><i><br \/><\/i><\/b><br \/>\n<\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEjRovXm3JVG0c0ILDkUA2h-bOed0NPNP5H9RiTotX0frA3a6JFGVkcQ2GGEbqbVPbR82kYuYE3AnUULXyVJaSlMkQYdzfph-D4YHMJB3uSm4r_de2LfQh4pWJSLnK2lMD05uwCkphcVVt4\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252828+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"361\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEjRovXm3JVG0c0ILDkUA2h-bOed0NPNP5H9RiTotX0frA3a6JFGVkcQ2GGEbqbVPbR82kYuYE3AnUULXyVJaSlMkQYdzfph-D4YHMJB3uSm4r_de2LfQh4pWJSLnK2lMD05uwCkphcVVt4\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252828+of+45%2529.jpg\"\/><\/a><\/div>\n<p><b\/><br \/>\n<b>Gastronomista: <\/b>Jeff, it is a huge honor to host you in my Spirited Connections Interview series with Campari America.\u00a0 Your blog has been such a huge source of inspiration for me, and an invaluable resource during my cocktail self-education.\u00a0 It\u2019s fair to say that you have been a mentor to me (via the internet) for years, and I cannot thank you enough for sharing your wisdom with cocktail enthusiasts like myself.\u00a0\u00a0 <\/p>\n<p>Speaking of mentorship, I would love to discuss how mentorship has impacted your career, both as someone learning a craft and as someone passing along your knowledge.\u00a0 <\/p>\n<p><b>Morgenthaler:<\/b> Aw, thank you. Sharing what I\u2019ve learned has always been the most important thing to me as a bartender, and it always makes me so happy when I hear that my knowledge has helped someone else. It\u2019s nice when someone &#8220;gets it&#8221;. So many people think that sharing my knowledge is just me trying to \u201cpromote my brand\u201d, whatever the hell that means, and it\u2019s like, hey,<b> I\u2019m genuinely just trying to help.<\/b><\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhDeTYWt9P32FTbxhyf-uORsDxr7kpTSErkl_V50bbwL70FJ1Blpggv8TSlZg_b1vR6Bn2xH5loJvZ9GPecyu4Ev-wlnf7nBvI4_uKnkIknCRAwsc2f9rUellb8-tC21N5AzClUwwX0j2o\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%25285+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"361\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhDeTYWt9P32FTbxhyf-uORsDxr7kpTSErkl_V50bbwL70FJ1Blpggv8TSlZg_b1vR6Bn2xH5loJvZ9GPecyu4Ev-wlnf7nBvI4_uKnkIknCRAwsc2f9rUellb8-tC21N5AzClUwwX0j2o\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%25285+of+45%2529.jpg\"\/><\/a><\/div>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEgGIzpGJJ-whrFDhuWbYhAuBTg93vNQNN8gKWHLpQXEOa-u2f5jwPS9VsfEgLvYg23VNm2Hq9VtTrhMhOk7l4qAWLPMlS7oz0kBfR0q2kYIGEYSQVX-DEFu86GhJ7zXQh_vd7uk7iU5XkE\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252824+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"807\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEgGIzpGJJ-whrFDhuWbYhAuBTg93vNQNN8gKWHLpQXEOa-u2f5jwPS9VsfEgLvYg23VNm2Hq9VtTrhMhOk7l4qAWLPMlS7oz0kBfR0q2kYIGEYSQVX-DEFu86GhJ7zXQh_vd7uk7iU5XkE\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252824+of+45%2529.jpg\"\/><\/a><\/div>\n<p><b>Gastronomista:<\/b> Why did you start your website, and how has it changed your opinions on giving back to a community and teaching others?<\/p>\n<p><b>Morgenthaler:<\/b> I originally started it because I wanted to learn how to install the blog software on my web server. I was just messing around. And then I started sharing recipes from the bar on there, just for our regulars who came in and might want to make the drinks at home.<b> I realized that people all over the world were coming to the site looking for cocktail information, and it just kind of grew from there.<\/b><\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEjI2RRtVIv19etxbgtUwcGP3UNHQ8_s118GXf-BFvB83kKCaF90NJxOw9xBSfD16I2vOhLjioXhZhikEI2ISbmHfPXiIpuVdC7NGd6Y3btqwyfcV-0tJe-1GhlLho2jxuWGY6WUglthSx8\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252815+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"361\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEjI2RRtVIv19etxbgtUwcGP3UNHQ8_s118GXf-BFvB83kKCaF90NJxOw9xBSfD16I2vOhLjioXhZhikEI2ISbmHfPXiIpuVdC7NGd6Y3btqwyfcV-0tJe-1GhlLho2jxuWGY6WUglthSx8\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252815+of+45%2529.jpg\"\/><\/a><\/div>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhbEuXgKS4cpkMWzfxpteVlpui1FC_4bdzGS_VvgJ-5ZYltR42fakZu-whsQHlmbVK9EOfYs6RX9NQo8jU8XLO4LTi1IbDsjfDkyUTJmsX0_MpkXmaF4Sov8zwmLPaj8AL6UMjTm7G527o\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252821+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"361\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhbEuXgKS4cpkMWzfxpteVlpui1FC_4bdzGS_VvgJ-5ZYltR42fakZu-whsQHlmbVK9EOfYs6RX9NQo8jU8XLO4LTi1IbDsjfDkyUTJmsX0_MpkXmaF4Sov8zwmLPaj8AL6UMjTm7G527o\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252821+of+45%2529.jpg\"\/><\/a><\/div>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhJObp4UEVOWB-zOBNWwBM54dsbywMQdW2jEfDc_9HKWmZ91gr1WwcAtHN10PQwXw-fmDjQY_wEhVC-UGT3DMG_S45omnTHgb9995kNjrx3YGSxok3DPHH4Yg239uxKoEkWyIbAwo9aa9s\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252838+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"370\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhJObp4UEVOWB-zOBNWwBM54dsbywMQdW2jEfDc_9HKWmZ91gr1WwcAtHN10PQwXw-fmDjQY_wEhVC-UGT3DMG_S45omnTHgb9995kNjrx3YGSxok3DPHH4Yg239uxKoEkWyIbAwo9aa9s\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252838+of+45%2529.jpg\"\/><\/a><\/div>\n<p><b>Gastronomista: <\/b>Why do you think it is so important to pass along your learnings behind the bar?\u00a0 <br \/>\n<b\/><br \/>\n<b>Morgenthaler: <\/b>I learned to tend bar in a pretty small town: Eugene, Oregon. We had some great, truly great bartenders there that I would watch from the other side of the bar. But there weren\u2019t a lot of people doing cocktail stuff, not like the sort of stuff we do now. <b>So I had to learn from people who were willing to share their knowledge in books and online. I\u2019ve never forgotten how important that was to me, and I want to do the same for other people who might not have access to formal training or a selection of world class bars they can visit in their own town.<\/b><br \/>\n<b><br \/><\/b><br \/>\n<\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEiwtFejD0O6PhWfpgYAHkIHa-UF_HzJWXuZnma6yDu1_FMLFJHwrvrEYj84RtSy68C0CFplsH5v16ID-HU6S1_geXx_iZwa-MWDH6BJa6oSdAxKEWGHd7XMStKT9AJlrZzPEYwGXLa8hQY\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252842+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"361\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEiwtFejD0O6PhWfpgYAHkIHa-UF_HzJWXuZnma6yDu1_FMLFJHwrvrEYj84RtSy68C0CFplsH5v16ID-HU6S1_geXx_iZwa-MWDH6BJa6oSdAxKEWGHd7XMStKT9AJlrZzPEYwGXLa8hQY\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252842+of+45%2529.jpg\"\/><\/a><\/div>\n<p><b><br \/><\/b><br \/>\n<\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEgO_grGMXYAPg4ke1hXPa-UMVChICdeLzWJ_w2GRgjVeyFZ7_GMl-aMY9cIie2XKFrbLfd9-i5bGo4rJx1fB-w-QOQnUYcKoo88VA2xnVL9yfPy7PHNysWnouLO0JblTmBeCc2j_agknjY\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252813+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"361\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEgO_grGMXYAPg4ke1hXPa-UMVChICdeLzWJ_w2GRgjVeyFZ7_GMl-aMY9cIie2XKFrbLfd9-i5bGo4rJx1fB-w-QOQnUYcKoo88VA2xnVL9yfPy7PHNysWnouLO0JblTmBeCc2j_agknjY\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252813+of+45%2529.jpg\"\/><\/a><\/div>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEgUYRu10OwsMdjcPIEGa1JFyn_44OEEdRZiXjI-3IX6ywEOObCNKHXB3YEzvbE1HTkGwzSzOcomMIIwOHTmM0aqe8-70C436nBwAomgywm5tVuOGYSJd4jGNHPqgd4rhwFtcSmV3t3Tu_I\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252845+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"808\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEgUYRu10OwsMdjcPIEGa1JFyn_44OEEdRZiXjI-3IX6ywEOObCNKHXB3YEzvbE1HTkGwzSzOcomMIIwOHTmM0aqe8-70C436nBwAomgywm5tVuOGYSJd4jGNHPqgd4rhwFtcSmV3t3Tu_I\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252845+of+45%2529.jpg\"\/><\/a><\/div>\n<p>\n<b>Gastronomista: <\/b>Do you have any particularly gratifying memories of your mentors, and those who have been lucky enough to study under you?\u00a0 What has been the greatest takeaway?<\/p>\n<p><b>Morgenthaler:<\/b> I was trained at my first bar by a woman named <b>Nancy Bertini<\/b>. Nancy was a lifer, I think she\u2019d been at <b>The Tiny Tavern <\/b>for twenty years when I got there. She was matronly, kind, fast, and very firm with the sometimes rough clientele. She worked happy hour, and I was the closer. So we saw each other probably four or five times a week for four years. I learned a lot about being organized and managing a busy room from her.<\/p>\n<p>Later on, I worked for <b>Stephanie Pearl-Kimmel at March\u00e9<\/b>, and she was one of the early followers of Alice Waters. I learned a lot about culinary technique, consistency, and service in her restaurants. <b>I could still spend hours sitting at the chef\u2019s counter and watching the line cooks work. It\u2019s always been mesmerizing to me.<\/b><br \/><b\/><br \/>But the greatest feathers in my cap are when <b>people that I\u2019ve gotten to work with over the years go on to run their own programs, and mentor people on their own. <\/b>I can\u2019t take credit for anyone\u2019s success because I always hire people who are going to be great with or without my help. <b>But it\u2019s just so awesome to see people you\u2019ve worked so closely alongside go on to do great things. And most of them have.<\/b><br \/><b\/><br \/><b>Justin Pike<\/b> manages the bar at <b>Tasting Kitchen in Venice, California<\/b>. It\u2019s one of the most consistently acclaimed bar programs in Los Angeles. <b>Andrew Volk<\/b> owns the <b>Portland Hunt + Alpine Club in Portland, Maine<\/b>. Food and Wine named him as one of the best bartenders in America, and they\u2019ve been nominated for Outstanding Bar Program by the James Beard Foundation. <br \/><span style=\"background-color: transparent; color: black; display: inline; float: none; font-family: &quot;times new roman&quot;; font-size: 16px; font-style: normal; font-variant: normal; letter-spacing: normal; text-align: left; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;\"\/><b\/><\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhN4L1WqMfcfOs-AnNBCD_DQztWgXqtGKqKBDj_O-Jbj9Cq-TG8YfpYNS0arRlcdd-wb_Q_1Vp6-z8WS-EHBEerm1rs0mHCaHIJJx5jNlNzHi6slhVu-mJEaFz7tivDkLip46cvBIIykio\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252823+of+45%2529.jpg\" imageanchor=\"1\" style=\"background-color: transparent; color: #0066cc; font-family: &quot;times new roman&quot;; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; margin-left: 1em; margin-right: 1em; text-align: center; text-decoration: underline; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;\"><img decoding=\"async\" border=\"0\" data-original-height=\"808\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhN4L1WqMfcfOs-AnNBCD_DQztWgXqtGKqKBDj_O-Jbj9Cq-TG8YfpYNS0arRlcdd-wb_Q_1Vp6-z8WS-EHBEerm1rs0mHCaHIJJx5jNlNzHi6slhVu-mJEaFz7tivDkLip46cvBIIykio\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252823+of+45%2529.jpg\"\/><\/a><\/div>\n<p><\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEiTWQeKuIHMq3sWjtb1j4QGfCuPgLf5M-gSw1c_StA1r8mGYcHGISlhxfhg6pHT3hpgIwNqizH28PNs3T253-fORxIlWUZZ4KoR0ShTgvIaJwSY-NusahBDGJ2o7ZDriU34M12PM4EofsI\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252834+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"808\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEiTWQeKuIHMq3sWjtb1j4QGfCuPgLf5M-gSw1c_StA1r8mGYcHGISlhxfhg6pHT3hpgIwNqizH28PNs3T253-fORxIlWUZZ4KoR0ShTgvIaJwSY-NusahBDGJ2o7ZDriU34M12PM4EofsI\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252834+of+45%2529.jpg\"\/><\/a><\/div>\n<p>\u00a0<b><br \/><\/b><\/p>\n<p><b>Gastronomista: <\/b>In my opinion, <a href=\"https:\/\/www.amazon.com\/Bar-Book-Elements-Cocktail-Technique\/dp\/145211384X\/ref=asap_bc?ie=UTF8\"><b><i>The Bar Book<\/i><\/b><\/a> is one of the most important reads for people learning about the cocktail industry \u2013 it covers essential techniques, tools, and tricks of the trade. \u00a0 What makes your second book, <a href=\"https:\/\/www.amazon.com\/Drinking-Distilled-Manual-Jeffrey-Morgenthaler\/dp\/0399580557\/ref=asap_bc?ie=UTF8\"><b><i>Drinking Distilled<\/i><\/b><\/a>, (congratulations!) \u2013 different, and how do you hope that it will be received by cocktail enthusiasts?<\/p>\n<p><b>Morgenthaler:<\/b>\u00a0 Thanks! I\u2019m hoping to reach more than just cocktail enthusiasts with this one. <b>It\u2019s geared toward people who simply enjoy a cocktail, people who enjoy a bar, or enjoy hosting a party at home. <\/b>Cocktails are such a small part of what makes up the bar and entertaining world, and I have lots more to say about those other things.<\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhLvZuDPANDqUS74CubrWAsNj-bk00bQZQcEmCYs3Oxuyt4qMIS64Fwsg4TviJAkVy66-GR_fGYJi4-euWzTE1hsivvMHIT8DTl5DQrDbAIFravipLF2zAR05NYCKah8ZN2S-WQA4Ol6TA\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252829+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"361\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhLvZuDPANDqUS74CubrWAsNj-bk00bQZQcEmCYs3Oxuyt4qMIS64Fwsg4TviJAkVy66-GR_fGYJi4-euWzTE1hsivvMHIT8DTl5DQrDbAIFravipLF2zAR05NYCKah8ZN2S-WQA4Ol6TA\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252829+of+45%2529.jpg\"\/><\/a><\/div>\n<p><\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEjaoXjx3C8csM-3VnoPePPYm9zHiALuzg8lmfl8MsXpEn6iGCrR4Zi2VEln-SMqyfTHl5ExxB3NBozJ5SqKBu_Y8eEPBbZ5YJxmyLntH-_A6b1X840J1ARNeT9qMv_sBmw-kLeWY0R2d_0\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252820+of+45%2529.jpg\" imageanchor=\"1\" style=\"background-color: transparent; color: #0066cc; font-family: &quot;times new roman&quot;; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; margin-left: 1em; margin-right: 1em; text-align: center; text-decoration: underline; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;\"><img decoding=\"async\" border=\"0\" data-original-height=\"808\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEjaoXjx3C8csM-3VnoPePPYm9zHiALuzg8lmfl8MsXpEn6iGCrR4Zi2VEln-SMqyfTHl5ExxB3NBozJ5SqKBu_Y8eEPBbZ5YJxmyLntH-_A6b1X840J1ARNeT9qMv_sBmw-kLeWY0R2d_0\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252820+of+45%2529.jpg\"\/><\/a><\/div>\n<p><\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEg-3h8fatEzcJIa6IZYAxk5nIfbBcKWFnWk848D_krDDBqrOlP1sfK6j75JZ2gXCBcdq9JWMRZ_FE-6qCuDz8qG0tMww4hyphenhyphenRZN9SGd8X4kznl9usU_YzjkVje1SX3GTrlSFYJJFdsc7oXg\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252826+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"361\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEg-3h8fatEzcJIa6IZYAxk5nIfbBcKWFnWk848D_krDDBqrOlP1sfK6j75JZ2gXCBcdq9JWMRZ_FE-6qCuDz8qG0tMww4hyphenhyphenRZN9SGd8X4kznl9usU_YzjkVje1SX3GTrlSFYJJFdsc7oXg\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%252826+of+45%2529.jpg\"\/><\/a><\/div>\n<p><b\/><i\/><u\/><sub\/><sup\/><strike\/><br \/>\n<b>Gastronomista: <\/b>This series is sponsored by Campari America, would you be willing to share your favorite recipe made with Campari America products?<\/p>\n<p>\n<br \/><b><br \/>Morgenthaler:<\/b>\u00a0 Our <b>Cynar Collins at Pepe Le Moko<\/b> is probably my current favorite. Here\u2019s the recipe!<\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEgMiG-YXCt3cqppbej4n1NGGCC-Sr8dfp0bCz-TQywm_ZlgNgyeiqweIDiHADClneAD3ZvoncyleIMRKQWsIli-SeI4l-9_pHJ_pKeZRPd00oocpyjvERwE_R3w5bwbRe-XQnvmRR3H3P4\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%25286+of+45%2529.jpg\" imageanchor=\"1\" style=\"background-color: transparent; color: #0066cc; font-family: &quot;times new roman&quot;; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; margin-left: 1em; margin-right: 1em; text-align: center; text-decoration: underline; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;\"><img decoding=\"async\" border=\"0\" data-original-height=\"361\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEgMiG-YXCt3cqppbej4n1NGGCC-Sr8dfp0bCz-TQywm_ZlgNgyeiqweIDiHADClneAD3ZvoncyleIMRKQWsIli-SeI4l-9_pHJ_pKeZRPd00oocpyjvERwE_R3w5bwbRe-XQnvmRR3H3P4\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%25286+of+45%2529.jpg\"\/><\/a><\/div>\n<p><b><u>Cynar Collins<\/u><\/b><br \/>\n<i>Created by Jeffrey Morgenthaler<\/i><br \/>\n<i\/><br \/>\n2 oz Cynar<br \/>\n3\/4 oz Lemon Juice<br \/>\n1\/2 oz Simple Syrup (2:1 Sugar:Water)<br \/>\n2 oz Soda Water<\/p>\n<p>Combine Cynar, lemon, and simple syrup with ice in a cocktail shaker and shake until chilled. Add soda directly to shaker and strain over fresh ice in a Collins glass. Garnish with a lemon wedge.<\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhpViTKjvjeqV8q3CuMabnVvJHEj-SSzBscfjAOh9woCv5PNvRTmZoQXoIBy4jmjfDS0wsMziM_Z_DS-9_3EJqjdMO8yp9Jr88bxbmJ5wUFNA6QC4ruA11EL3OTaikcM_xtMfZNQzm-6Ro\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%25283+of+45%2529.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"386\" data-original-width=\"540\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEhpViTKjvjeqV8q3CuMabnVvJHEj-SSzBscfjAOh9woCv5PNvRTmZoQXoIBy4jmjfDS0wsMziM_Z_DS-9_3EJqjdMO8yp9Jr88bxbmJ5wUFNA6QC4ruA11EL3OTaikcM_xtMfZNQzm-6Ro\/s1600\/180430_gastronomista_Campari+America_Jeffrey+Morgenthaler+%25283+of+45%2529.jpg\"\/><\/a><\/div>\n<p><\/p>\n<div align=\"center\" style=\"-webkit-text-stroke-width: 0px; background-color: transparent; color: black; font-family: Times New Roman; font-size: 16px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: center; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;\">\n<p>\n<i><span style=\"font-size: 10px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;\">This is a sponsored post written by me on behalf of Campari America. All opinions are 100% mine. <\/span><\/i><\/p>\n<\/div>\n<div align=\"center\" style=\"-webkit-text-stroke-width: 0px; background-color: transparent; color: black; font-family: Times New Roman; font-size: 16px; font-style: normal; font-variant: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: center; text-decoration: none; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px;\">\n<p>\n<i><span style=\"font-size: 10px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;\">Thank you for supporting the brands that make this blog possible.\u00a0<\/span><\/i><\/p>\n<\/div>\n<\/div>\n<p><script>(function(d, s, id) {\n  var js, fjs = d.getElementsByTagName(s)[0];\n  if (d.getElementById(id)) return;\n  js = d.createElement(s); js.id = id;\n  js.src = \"\/\/connect.facebook.net\/en_US\/all.js#xfbml=1\";\n  fjs.parentNode.insertBefore(js, fjs);\n}(document, 'script', 'facebook-jssdk'));<\/script><br \/>\n<br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Continuing the Gastronomista Campari America Spirited Connections Interview series, this month is a conversation about mentorship with one of the best in the business, James Beard Award nominee and Spirited Award recipient, Jeffrey Morgenthaler.\u00a0 He is someone who has been a personal mentor to me from afar (unbeknownst to him!), and I&#8217;m sure he has [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":101935,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12029],"tags":[2708,47245,13571,14732,5727,26662,6340,1297,7975],"dealstore":[],"offerexpiration":[],"class_list":["post-101934","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alcohol","tag-america","tag-campari","tag-connections","tag-gastronomista","tag-interview","tag-jeffrey","tag-morgenthaler","tag-series","tag-spirited"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - 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