{"id":100340,"date":"2025-02-20T23:22:18","date_gmt":"2025-02-20T23:22:18","guid":{"rendered":"https:\/\/peraltafinancing.com\/business\/finance\/the-man-who-never-looked-up\/"},"modified":"2025-02-20T23:22:18","modified_gmt":"2025-02-20T23:22:18","slug":"the-man-who-never-looked-up","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=100340","title":{"rendered":"The Man Who Never Looked Up"},"content":{"rendered":"


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Before the article, here\u2019s what\u2019s happening this week on our podcast, <\/em>Personal Finance for Long-Term Investors<\/em><\/strong>:<\/em><\/p>\n

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I\u2019m reading Morgan Housel\u2019s recent book, Same as Ever<\/a><\/strong><\/em>,\u00a0right now. One of the chapters is called \u201cBest Story Wins.\u201d\u00a0<\/p>\n

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[While I\u2019m not sure it\u2019s word-for-word the same, this chapter can be read (for free) via Morgan\u2019s blog:\u00a0https:\/\/collabfund.com\/blog\/story\/<\/a>]<\/p>\n<\/blockquote>\n

Housel\u2019s idea is fascinating \u2013 and probably makes sense to us all. The takeaway\u00a0is that humans promote<\/em>\u00a0or discount<\/em>\u00a0particular ideas simply because of the story<\/strong>\u00a0told around that idea.\u00a0We ignore<\/strong> some\u00a0great\u00a0<\/strong>ideas because of a bad story. And we promote <\/strong>some terrible <\/strong>ideas because of a good story. Housel challenges us readers to ask in on our lives:\u00a0<\/p>\n