In the 2016-2018 timeframe Private Equity folks asked me to evaluate a business that they felt was "cheating".What does "cheating" mean?It means the brand ...

This one is always a classic ... every one of you manages customers who ultimately gravitate toward specific merchandise categories or exhibit behavior ...

Here's one of the analyses that "some" clients really appreciate. What you see below isn't the full analysis, it's a portion of the table with ...

Recall that I've collected the twelve analyses that you consistently get the most use out of ... these are the analytics you take action on, they are the ...

I watched a program on linear television (#gasp #oldschool #luddite). A pair of perfectly wonderful sisters were running a restaurant that was ...

Times change, folks.Did you know that somebody at a catalog agency works on the Amazon Toy catalog?It has to be a fascinating feeling ... for a quarter ...

A podcaster asked what my most popular projects are? Interestingly, a look back at the work I've performed over the past three years showed a series of ...

I watched this podcast from Orita about email marketing (and other stuff - click here).One of the speakers talked about "at bats" ... this isn't entirely ...

This is the 5,602nd post I've written ... about 280 per year for twenty years. More in the early years, fewer in the past decade.There isn't a single ...

Did you pay any attention to the NASCAR trial a week ago? Probably not, because it does not impact 994 out of 1,000 of you. But for the six that did pay ...