industry news
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How Bartenders Can Identify Signs of Burnout and Seek Help
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Bartending can be exciting, but long shifts, late nights and dealing with customers nonstop can take a toll. If you feel constantly drained, it might not ...

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ShakeStir Acquires Shaker & Spoon
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Expanding Leadership in At-Home Cocktails and Tech Enablement ShakeStir, the parent company of Cocktail Courier and Thirstie, is thrilled to announce the ...

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High Noon Unveils Two New Permanent Variety Packs
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High Noon, the #1 spirits brand by volume*, announced the addition of two permanent vodka seltzer variety packs, The High Noon Beach Pack (Variety 12-Pack) ...

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What We Learned at This Year’s WSWA Event
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Denver emerged as the focal point of the beverage alcohol industry, hosting over 2,400 professionals for Access LIVE 2025. Showcasing innovation, ...

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Celebrate National Cocktail Day with Absolut’s RTS and RTD Creations
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National Cocktail Day (March 24) is around the corner, and Absolut is here to raise the bar. Say goodbye to complicated mixology and hello to bar-quality ...

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Help Redwood Empire Plant 100,000 Trees This Earth Month
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Shake, Pour, and Plant! Redwood Empire has vowed to plant one tree for every cocktail sold for participating accounts this Earth Month, April, up to ...

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THE BATTLE OF THE BREWERIES 2025: Zeus Conference – Round of 32
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The Battle of the Breweries 2025 – Conference Round of 32 We did it everyone, we made it to week two of The Battle of the Breweries 2025! We’ve whittled ...

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Barfly® Mixology Gear Brings Exciting Innovations to The NAFEM Show 2025
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Barfly® Mixology Gear, a leader in premium barware and tools, is excited to announce its participation in The NAFEM Show 2025, happening February 26-28 at ...

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THE BATTLE OF THE BREWERIES: Zeus Conference – Round of 64
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Welcome to the first round of the Battle of the Breweries 2025! The Round of 64! This is the ZEUS CONFERENCE voting page. Scroll down to see the VOTING ...

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Waldorf Astoria NY Partners with Mixologist Jeff Bell
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Waldorf Astoria New York announced a partnership with Jeff Bell, managing partner of renowned speakeasy Please Don’t Tell (PDT) and Apres Cru Hospitality, ...

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