Amanda CoxAmanda Cox is an America journalist and data visualization that is well-known for her work as the data designer at the New York Times where she ...

You console yourself with platitudes:“You can lead a horse to water, but you can’t make him drink.”The result, of course, is project failure.This ...

I owe my career to Google Analytics. Whatever success I have achieved over the past 15 years or so can be directly ...

Over the past few years, Account Based Marketing (ABM) has emerged to be one of the key components of demand generation strategies across all marketing ...

As is so common in the analytics space, the focus is on technology and capabilities. If you are the CDO or CTO, this may provide a useful roadmap. It is ...

Quantile plots can feel lighter or less cluttered than the ranked bars, but it can be harder to highlight a single data point. You can also calculate ...

The most common ask from the marketing leaders these days is to demonstrate the quantifiable impact that their organizations are making on the pipeline. ...

Digital interactions and the platforms that come with them have been constantly evolving over the last 20 years. The same applies to the tools used ...

Data storytelling is quickly becoming a popular mode for presenting data. It combines text and graphics with data visualizations to guide an audience. ...

MapInSeconds.com automatically chooses the map you need based on the data you have.  It analyzes the keys in the left column of data , and selects the ...