Recently, Air India launched new amenities for its premium passengers featuring off-the-shelf TUMI kits. These kits are common across various international ...
admin
Airline brands are different. 15 years ago, within weeks of launching SimpliFlying, I released my seminal whitepaper detailing the 6 steps airlines could ...
I like airline brands that know how to have some fun with their advertising campaigns. It’s that time of the year, and airlines are once again busy fooling ...
I have a friend who has been flying as a Captain for United Airlines for a couple of decades. When I last flew with him just before the pandemic, he spoke ...
The Winter edition of Airline Marketing Review (AMR) looks at a selection of airline marketing campaigns from the past quarter. We’ve also got ...
